Technology
Using Data To Predict Mortality
A new predictive app that culls through medical data can offer a better answer to many cancer patients’ top question: “What’s my prognosis?”
Feb 11, 2019
A Smarter Way to Advertise Online
A new algorithm adds transparency to the process, while helping campaign managers optimize results.
Feb 04, 2019
Neutralizing Speedy New Entry Threats
Incumbent IT firms could respond with higher investment in research and development, but most don’t.
Feb 01, 2019
Speediness Isn't The Same For All Physicians
Studying landmark guidelines for the use of coronary stents, researchers explore how quickly physicians respond to and apply new information in their line of work.
Jul 24, 2018
The Value of Outside-In Perspectives at IT Firms
Input from independent board members helps companies stay ahead of new entry threats in the fast-paced world of technology, Maryland Smith research shows.
Jul 20, 2018
A Dynamic Pricing Model for Non-Clairvoyants
Setting prices for trendy items requires guesswork — unless you’re clairvoyant. For everyone else, professor Zhi-Long Chen has a dynamic model.
May 16, 2018
The Dynamic Price Is Right
A new robust optimization model can help store managers make better decisions about when to offer discounts and how low they should go.
Apr 02, 2018
What's Old Is New Again
Selling new generation models only to be left with returned merchandise from older generations can be problematic. New research explores a possible solution.
Mar 05, 2018
Planting Seeds for Organic Growth
Companies are coming up with ways to tap crowds online for innovative ideas, product support and better ways to connect with their customers. And there is a right way to do it.
Feb 22, 2018
Understanding the Numbers Game
When simulating complex systems, getting the numbers right can be tricky. In new Smith School research, Michael Fu explores methodologies that can help streamline that process.
Jan 18, 2018