Research

An Analyst's Actual Impact
How much do analysts really move markets? New research examine the role that reports play in determining an analyst's future at big investment banks.
Feb 11, 2019
A Key To More Innovation
Maryland Smith’s Brent Goldfarb shows that federal funding affects both the rate and direction of inventive activity, partly by investing in areas that private corporations eschew.
Feb 11, 2019
Using Data To Predict Mortality
A new predictive app that culls through medical data can offer a better answer to many cancer patients’ top question: “What’s my prognosis?”
Feb 11, 2019
Why Income Inequality Is the Wrong Question
Alternative perspective shifts the focus from wealth distribution to wealth creation and upward mobility for the masses.
Feb 06, 2019
Art of the Supply Chain Deal
A bargaining model developed at Maryland Smith helps buyers and sellers find balance in complex negotiations.
Feb 05, 2019
Rethinking Exclusivity In Luxury Markets
As luxury labels become more accessible to a wider market, high-end brands must figure out how to maintain an aura of exclusivity to avoid losing legacy consumers.
Feb 05, 2019
A Smarter Way to Advertise Online
A new algorithm adds transparency to the process, while helping campaign managers optimize results.
Feb 04, 2019
Neutralizing Speedy New Entry Threats
Incumbent IT firms could respond with higher investment in research and development, but most don’t.
Feb 01, 2019
A Guide for Turbulent Times
A quarterly announcement from one firm can reduce risk and uncertainty across the industry, research from Rebecca Hann shows.
Jan 30, 2019
Getting You To Pay in a Freemium World
Firms that adopt a freemium model hope to entice people to become paying customers. They often fail. Research shows how they can succeed.
Dec 13, 2018

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