Research

How To Stay Ahead of Cyber Risk
Cyber risk can come from data breaches or cyber attacks, but to really root out cyber threats and prepare for risks, organizations need to take a new approach.
Jan 21, 2020
To Boost R&D, Close Pay Gaps
A new study shows that large pay gaps among R&D professionals at the same job level within an organization can stifle exploratory innovation — the kind that leads to U.S. patent filings.
Dec 05, 2019
Bargaining Power on Daily Deal Sites: It's About Scale
Online daily deal platforms can see a direct correlation between the amount of bargaining power and platform size with merchants, new research shows.
Dec 05, 2019
Want People To Use Bike Shares? Don’t Make Them Walk.
In cities around the globe, it seems like bike and electric scooter rentals are everywhere. But if one isn’t in the right place when a person needs it, they aren’t going to walk out of their way to find one.
Dec 03, 2019
How To Make More Money in Online Auctions
To attract more online auction bidders and drive up prices, two things matter: how long an auction is active and the day of the week it closes, finds new research.
Nov 21, 2019
Standing Out On Streaming’s Crowded Stage
How many streaming entertainment options are too many? A new study examines what industry leaders must do to hold the spotlight.
Nov 12, 2019
Who's the Worst at Negotiating?
Financially vulnerable individuals – those without a savings safety net – stifle their own economic advancement because they negotiate less effectively.
Nov 05, 2019
When Regret is a Good Thing
Regret is usually thought of as a bad thing, but new research identifies conditions when it can benefit companies as well as consumers.
Oct 24, 2019
What Alexa and Twitter Can Tell Marketers
There’s a lot marketers can learn from the text we create on social media. New research explains how.
Sep 26, 2019
How Do You Build a Company? It Depends on Where You’re From
A popular video game reveals a clear connection between how much hierarchy founders create in their startups and where they hail from.
Sep 12, 2019

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