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Research at Smith
Breaking Down the Effects of Speaking Up
Encouraging team members to voice their constructive opinions and concerns about work-related issues leads to performance and safety gains, according to new Smith School research.
Feb 13, 2018
A Hands-off Approach To Creativity
How does leadership — and leadership style — affect the origin of creativity in work environments? New Smith School research takes a closer look.
Feb 12, 2018
When Finding the Right Words Pays Off
The Smith School's Michael Trusov, associate professor of marketing, proposes a two-part approach to help advertisers gauge how well their paid search ads are performing.
Feb 08, 2018
Smith Brain Trust
Breaking Down the Incubation of an Industry
Many entrepreneurs succeed during the stage between a technological breakthrough and commercialization.
Jun 14, 2017
Inhibited About Bowling Alone
Many people feel embarrassed about doing fun activities alone. Companies that help solo consumers overcome their fears can tap into a vast and growing market.
Jun 09, 2017