Smith Research

Why Critics Don’t Pan Blockbusters… At Least Not Right Away
Strategic Management Journal
New research finds media outlets delay negative reviews of movies and video games.
Sep 18, 2020
How Consumers Responded to COVID-19
Journal of Consumer Research
New research offers a conceptual framework for examining threats and how they impact consumer behavior.
Sep 16, 2020
Can We Make Food Healthier By Changing Its Packaging?
Journal of Marketing
What would happen if the nutritional info wasn't tucked away on the back of a package, but was right up front?
Sep 16, 2020
Why Buzzworthy Companies Should Up Their Ad Budgets
Marketing Science
Word-of-mouth is seen as free advertising, but new research says it can be a sign to spend more on ads.
Sep 03, 2020
How to Feel Like You Belong No Matter Where You’re Working
Journal of Applied Psychology
New Research Offers Strategies for Inclusion in a Multinational Organization
Aug 20, 2020
Feeling Normal in a Pandemic? Study Has Good News
Journal of Applied Psychology
New research shows that our human sense of normalcy is capable of bouncing back a lot faster than we might think.
Jul 22, 2020
History’s Top Innovators: Genius or Luck?
Strategic Management Journal
In the early automobile industry, what separated the greats, like Henry Ford, was quite a bit of luck,
Jun 17, 2020
When Disaster Strikes, Stockpiling Surges
Production and Operations Management
New research offers keys for how retailers and suppliers can prepare and plan for runs on essential stock to reduce shortages during a crisis.
Jun 11, 2020

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