Smith Brain Trust

Brands who are called out on social media because of the causes they support risk not just a boycott, but also a higher likelihood that customers will go out of their way to lie, cheat and steal from them, says new research.

California utility giant PG&E is putting to work a new strategy to keep its power lines from sparking the kinds of wildfires that have killed dozens across the state and leveled home after home. When fire risks are high, PG&E officials will simply pull the plug, cutting the power altogether…

Electric scooters are everywhere you look. But be careful, potential investors. They're also a bubble. Here's why.

Who will “friend” the new Facebook cryptocurrency? Maryland Smith experts weigh in, after the social media giant’s announcement that it would launch a new blockchain-based payment service, called Libra.

David Kass’s six stocks to watch in 2019 have been on a hot streak. Now, he recommends keeping your eye on four others, as well.

As the U.S.-China trade war enters its second year, companies that depend on Chinese manufacturing are looking elsewhere for production needs. It's 'a wake-up call for companies,' our expert says. Here is what they should do next.

There's a growing number of retailers jumping into the rental biz, as part of a sustainability push aimed at keeping furniture and clothing out of landfills. Here's what's behind the trend and what they should do instead.

With passively managed funds and ETFs surging in popularity in recent years, it might seem like active investment managers would soon be a relic of the past. Here's why they won't be sidelined.

You’d think by now, four years after its diesel emissions scandal broke, Volkswagen would be keen to change the subject. That’s what makes its latest ad campaign so surprising – and so compelling.

Open secrets abound on Blind, a social media app for workplace gossip. Most companies look the other way, but Tesla Motors took a different approach.