The 2019 Marketing Dynamics Conference starts today!
The Welcome Reception starts at 5:00 p.m. this afternoon in 2333 Van Munching Hall.
The College Park Marriott is a 10-minute walk from Van Munching Hall; the Cambria Hotel is about a 25-minute walk across campus.
This link is to the final program for the conference. You'll receive a printed copy when you check in.
Hotel Information and Reservations
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Conference Co-Chairs
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Roland Rust David Bruce Smith Chair in Marketing Distinguished University Professor University of Maryland |
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P.K. Kannan Dean's Chair in Marketing Science University of Maryland |
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Michael Trusov Associate Professor of Marketing |
Keynote Speaker
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Jim Sprigg Director of Database Marketing, IHG |
Advisory Board
Sachin Gupta, Cornell University
Harald van Heerde, Massey University
Puneet Manchanda, University of Michigan
Carl Mela, Duke University
Wendy Moe, University of Maryland
Prasad Naik University of California, Davis
Kay Peters, University of Hamburg
Werner Reinartz, University of Cologne
Andrew Stephen, University of Oxford
Program Committee
Ashwin Aravindakshan, University of California, Davis
Neeraj Arora, University of Wisconsin-Madison
Paulo Albuquerque, INSEAD
Norris Bruce, University of Texas at Dallas
Marc Fischer, University of Cologne
David Godes, University of Maryland
Raghuram Iyengar, University of Pennsylvania
Ralf van der Lans, HKUST
Liye Ma, University of Maryland
Oded Netzer, Columbia University
Koen Pauwels, Northeastern University
Oliver Rutz, University of Washington
Shuba Srinivasan, Boston University
Srinivasaraghavan Sriram, University of Michigan