Operations Management & Business Analytics

What is Operations Management?
Operations management involves the design, management and improvement of a firm’s systems and processes. The focus is on the creation and delivery of products and services.
What is Business Analytics?
Business analytics combines data, technology, and mathematical models to help managers make better decisions, identify new opportunities, and become more competitive. Every aspect of business can benefit from using analytics, from understanding how customers behave to improving operation and financial performance.

Om&BA majors undertake a rigorous set of courses that equip them with the mindset necessary to be able to classify various operations management problems, identify the nature of the information needed to be able to address the problem, translate these problems into the appropriate statistical and/or mathematical framework and interpret the results of the models in a verbal manner to the relevant stakeholders

Skills Developed
Students who major in Operations Management and Business Analytics develop many capabilities that are in high demand from today’s employers.
Problem Solving
Learn to analyze problems from a systems perspective to identify the best solutions for the entire organization.
Analytical Modeling
Develop models for numerous areas, including project and product planning, forecasting, quality control, scheduling, supply chain management. Also learn to work with Big Data and apply data mining techniques.
Career Paths
Studying Operations Management and Business Analytics also prepares students for a wide range of career opportunities:
  • Operations Research Analyst (#2 Best Business Job according to U.S. News)
  • Consulting
  • Product Development
  • Project Management
  • Procurement
  • Supply Chain/Logistics
  • Systems Analysis
Where Our Grads Go
  • Accenture
  • Booz Allen Hamilton
  • Deloitte
  • Ernst & Young
  • General Electric
  • IBM
  • JP Morgan Chase
  • Lockheed Martin
  • National Security Agency
  • PepsiCo
  • PwC
  • Target
  • Unilever

90% of grads placed by graduation 

Average starting salary of 2015 grads: $65,125

Given the growing importance of data and analytics across business fields, OM&BA is a great addition to any major.
Popular Double Majors:
  • OM&BA and Information Systems
  • OM&BA and Supply Chain Management
  • OM&BA and Finance
  • OM&BA and Marketing
  • OM&BA and Accounting
Robert H. Smith School of Business
Map of Robert H. Smith School of Business
University of Maryland
Robert H. Smith School of Business
Van Munching Hall
College Park MD 20742