This intensive 2-day bootcamp in Export Management is designed to equip industry professionals with a solid foundation in global strategy, resources in export management, market analysis and tangible tools on how to move goods on the market for international export, the right way. Participants will personally interact with export-related agency representatives who know how to get products into international markets.
Lunch and networking reception included.
Guest speakers at the bootcamp will include representatives from the following organizations:
- Maryland Department of Commerce
- U.S. Export Assistance Center Baltimore
- Maryland/D.C. District Export Council
Who Should Attend: Industry professionals who are exporting a product/service for the first time or are in the export practice, but are looking to be more effective and successful in their processes.
Instructor: The workshop series will be taught by Gary Cohen, Clinical Professor of Logistics, Business & Public Policy at the Robert H. Smith School of Business.
What: Participants will attend a variety of workshop sessions during a two-day period to gain concrete tools focused on market analysis and evaluation frameworks, strategies for international distribution, terms of sale, reducing financial risk and trade barriers/free trade zones, logistics, IP protection, and export compliance. This bootcamp is offered and organized by the Center for Global Business at the University of Maryland's Robert H. Smith School of Business with support from the Maryland Department of Commerce.
Cost: $525 for two-day bootcamp
Registration: Register Online
When: April 20-21, 2018
University of Maryland BioPark
Building 2, Suite 100
801 West Baltimore Street
Baltimore, MD 21201
Questions? Contact CIBER@rhsmith.umd.edu.
Friday, April 20
Resources for Market Analysis & Evaluation
This module is all about understanding globalization and global strategy. We will explore various frameworks for making strategic “global” decisions. Organizations should expand internationally for the right reasons and in this module we will take a strategic look at competing in a global world. We will learn how to determine if it makes sense to expand overseas and if so, we must determine expansion priorities.
Strategies for International Distribution & International Sales Channels
In this module we will learn why companies distribute to foreign markets and the best modes of entry for distribution into those markets. We will explore indirect and active distribution methods and learn the risks and rewards for each of them. When deciding to expand internationally, it is important to make the best distribution decision for the specific markets you are entering outside of your home country.
Terms of Sale & INCOTERMS
In this module we will examine terms of sale and landed cost. When exporting products around the world, it is important for the importer and exporter to agree on the cost of goods, risk of product loss and movement of the goods. This is called terms of sale and is critical to international trade. Incoterms are pre-defined terms of trade published by the International Chamber of Commerce and widely referenced in international commercial transactions. Management must be in a position to make the best decisions about the level of control they want in the supply chain. Finally, those engaging in global trade must also understand the importance of landed cost, and not just the quoted price for products. As an exporter, this is critical for determining your competitive position in countries around the world.
Saturday, April 21
Terms of Payment, Trade Barriers, and Free-trade Zones
In this module we will examine terms of payment, trade barriers and free-trade zones. When exporting products around the world, it is important for the importer and exporter to agree on the method of payment for the goods. This is called terms of payment and is critical to international trade. Those engaging in global trade must understand trade barriers like tariffs and quotas, as these can have a material impact on final landed cost and product availability. Finally, those engaging in export management must capitalize on the benefits of free-trade zones.
Logistics & How to Get Product to International Markets
In this module we will examine the various logistics, including ocean and air transportation, intermediaries utilized in global trade. These intermediaries are critical to the process of export management, as they will arrange for all of the paperwork and transportation.