Have a question? See if we’ve already answered it!
- Who do I contact for...
- What’s new? Has the process for requesting a project changed?
- How early should I submit a project request?
- What if I don’t know exactly what I need?
- I need to submit some photos and logos for a design project. How do I know what formats are acceptable?
- Are there guidelines that need to be followed for the Smith brand?
- What should I do if I'm contacted by a reporter or other member of the media?
- My department has a website. How do I get training to update it?
- Is there a charge for website development or press releases? How about projects involving print collateral?
- Can Smith MarComm help me book a venue for an event?
- What is the Smith School Fact Sheet and how should I use it?
...a simple website update? email@example.com
...the plasma screens? firstname.lastname@example.org
...the Intranet? Jessica Smith, email@example.com
...marketing my event? Rebecca Winner, firstname.lastname@example.org
...making a brochure? Chris Decker, email@example.com
...Smith Business magazine? Karen Johnson, firstname.lastname@example.org
...Maryland Smith Research? Karen Johnson, email@example.com
...publicizing or promoting my research? Karen Johnson, firstname.lastname@example.org
To kick off a project, go to the submit a request page. You will be contacted by our department to get more info and discuss the process. At that point, we will assemble a team (if necessary) and let you know who your project manager will be. For larger, long-term projects, we’ll help you build a project plan that meets your timing and budgetary needs.
Please allow at least six weeks lead time for all projects that may include printed materials, such as a tri-fold or multi-page brochure. More complex projects will require more time. Please get in touch with us as early as possible so we can develop a schedule that meets your needs. If you are concerned that you may not have enough time to execute your project, please reach out to us anyway so we can discuss other options that might work for you. Go to submit a request to get started.
Don’t worry! At our first meeting, we will discuss the background and goals of your project and collaborate as a team to determine the best creative approach for your needs.
We’re so glad you asked that question! A lot of people don’t know that not all photos are alike. Electronic photo files or logos will have an extension such as JPEG or EPS. JPEGs can be low- or high-resolution files. Low-res is fine for web use, but print projects always require a high-res JPEG or EPS file. EPS files, also called vector files, are ideal for print because they can be enlarged without loss of image quality. This is helpful when creating large posters or banners. If this explanation has caused you to be even more confused, don’t worry. Chris Decker, our art director, and Tony Richards, our photographer, can answer any questions you may have about logos or photos.
The answer is a resounding “Yes!” It is essential to maintain consistency and accuracy in the creative representation of the Smith School. If you have questions, please contact Chris Decker at email@example.com.
Even if you are comfortable working with a reporter on your own, tell us about the inquiry so we can consult with you and let the Smith School know about our great media placements! Keep in mind that any media inquiry requesting an official comment from Smith as an institution or access to campus must be forwarded to Muraski or Handwerker. In all circumstances, they will help coordinate interviews and prepare you as needed.
To get Drupal training for Smith’s content management system and obtain an account or for tips and information on best practices for managing your site’s content, contact firstname.lastname@example.org.
There are no internal costs for MarComm’s services unless we refer you to an outside vendor. You would be responsible for these expenses, which could include photography, videography, design, printing, postage and delivery charges.
No, but our Office of Smith Programs and Events can. Reach out to them to get started, and reach out to us at the same time to discuss your event’s marketing and communications needs, especially if it’s large-scale. We prefer to consult with you early in the planning process to provide tips on what to do to make your event more marketable to draw your intended audience. We can also offer guidance on the right communication strategy to get the message out about your event. The earlier we can create a marketing and communications plan, the better.
The Smith School fact sheet is a one-page document with facts, figures and statistics about the Robert H. Smith School of Business. It can be shared with recruiters, prospective students, visitors to the school, etc. To get copies of the fact sheet, request the needed quantities from the copy center at email@example.com. Questions? Contact Jessica Smith at firstname.lastname@example.org.