Creating Success Out Of Uncertainty

The current upheaval in the U.S. and world economy is shaking the foundations of key industries – as well as many core assumptions about globalization, risk and the role of government in business. How can business managers effectively lead in these uncertain times?

Those being called upon to make critical business decisions and create value for their organizations should not miss this talk from Hugh Courtney, associate dean of executive programs and professor of the practice of strategy. Courtney, author of the book 20/20 Foresight: Crafting Strategy in an Uncertain World, is a recognized strategy expert who will outline the steps for successfully navigating risk and uncertainty. In encouraging attendees to embrace the unknown, Courtney will help them gain access to unforeseen opportunity and reward.

Hugh Courtney is associate dean of executive programs and professor of the practice of strategy at the University of Maryland’s Robert H. Smith School of Business. His insight on decision making and uncertainty was recently featured in the December 2008 issue of the McKinsey Quarterly. He is an associate editor of Long Range Planning. His book on strategy under uncertainty, 20/20 Foresight (Harvard Business School Press, 2001), was a business bestseller on Amazon.com, and received outstanding reviews from both practitioner and academic publications.