Research@Smith: Fall 2007

Books

Galit Shmueli, associate professor of management science and statistics, is co-author of Data Mining for Business Intelligence: Concepts, Techniques, and Applications in Microsoft Office Excel with XLMiner, with Nitin R. Patel and Peter C. Bruce.

Faculty Awards and Honors

In a study conducted for the INFORMS Society for Marketing, an article by Roland Rust, David Bruce Smith Chair in Marketing, executive director of the Center for Excellence in Service, and chair of the Smith School’s marketing department, published in the Journal of Marketing in 1995, was chosen as one of the 20 most influential marketing articles of the past 25 years.

PhD Program

The Smith School PhD program, which was ranked #26 globally and #17 in the U.S. the Financial Times in 2006, is producing scholars who go on to teach at top-ranked institutions around the world.

Exploring e-Markets at Smith

Remember what it was like to buy a plane ticket in the old days? You told the travel agent where you were going, when you wanted to leave and when you wanted to come home, and the agent told you how much your ticket would cost. Period. If you want to purchase a plane ticket today, you are faced with a vast plethora of choices, and an equally vast plethora of prices.

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