Social Enterprise Symposium: March 31, 2012

Thursday, March 1, 2012, Noon – 9 p.m. 

Stamp Student Union, University of Maryland
Noon – 1 p.m. AFTERNOON KEYNOTE (Stanley Litow, IBM)
Grand Ball Room, 1206
1 – 2 p.m. Breakout Session 1 (see details below)
*including extended Carbon War Room Workshop and a discussion with Bill Drayton (by invitation)
2 – 2.15 p.m. LIGHT REFRESHMENT BREAK (Sustainable Campus Tour Departs )
2:15 – 3:15 p.m. Breakout Session 2 *including extended Carbon War Room Workshop (see details below)
3:20 – 4.45 p.m. Breakout Session 3 (see details below) *Including Fish Bowl Discussion (by invitation)
4.45 – 5 p.m. BREAK
5 – 6 p.m. EVENING KEYNOTE (Letitia Webster, VF Corporation)
Grand Ball Room, 1206
6 – 7 p.m. Breakout Session 4 (see details below) *including Social Entrepreneurship Business Pitch Competition and extended Design Thinking Workshop
7 – 8 p.m. Breakout Session 5 (see details below) *Including a discussion with Ernst & Young (by invitation)
8 – 9 p.m. Fish Bowl Discussion (by invitation, details below)
7 – 9 p.m. Networking Reception *Including a web feed with Kevin Bacon at 7 p.m.
Breakout Session 1: 1 - 2 p.m.

Launching a Social Enterprise
Prince George Room, 1211

An interactive discussion about the process of developing a social enterprise plan, from brainstorm to rollout. Students should be able to identify practical steps to get their “cocktail napkin” idea organized and rolling. Experts provide feedback on their quick-draft idea and process, and offer suggestions for improvement.

Confirmed Panelists:
  • Amy Kincaid, Founder and Principal, ChangeMatters, Benefit LLC
  • Ben Simon, Entrepreneur & Co-Founder, Food Recover Network (Current UMD Student)

Crowdsourcing to Change the World
Grand Ball Room Lounge, 1209

In today's quickly changing tech-driven world, the term "crowdsourcing" has emerged in the entrepreneurial vernacular; namely, utilizing the tools of interconnectivity to inform decisions at a quicker rate with more degrees of freedom than ever previously possible. However, crowdsourcing is much more than massive polls. This panel focuses on the state of the movement. From mobilizing economies to connecting donors to entrepreneurs, where are we now and where are we going?

Confirmed Panelists:
  • Manmeet Mehta, Program Officer, Global Giving
  • Alex Budak, Co-Founder,
  • Anahi Ayala Lacucci, Crowdsourcing and Information Specialist, The World Bank
  • Session Moderator: Dr. Rebecca Ratner, Associate Professor, Robert H. Smith School of Business

Public Private Partnerships in Addressing Africa’s Development Challenges
Atrium, 1107

This session offers a look at private public partnerships in Africa as a means of tackling Africa’s development challenges. The audience should come away with knowledge of new approaches to addressing some of Africa’s most pressing developing challenges, particularly in the area of private sector led growth.

Confirmed Panelists:
  • Jason Bauer, Director, Private Sector Development, Millennium Challenge Corporation
  • Norberto Chaclin, Global R&D Strategy, PepsiCo
  • Robin R. Sanders, International Affairs Advisor, Africare, former U.S. Ambassadors to Nigeria 2007-2010 and Republic of Congo, 2002-2005
  • Session Moderator: Dr. Lemma W. Senbet, The William E. Mayer Chair Professor of Finance Director, Center for Financial Policy

Carbon War Room Workshop: Breaking Down Market Barriers (Extended)
Grand Ball Room, 1206

The Carbon War Room Workshop is a hands-on session that utilizes a strategic management and entrepreneurial business model development approach to solving real-world problems. Developed by Alex Osterwalder, author of 'Business Model Generation,' attendees will use this methodology to start “practicing” business model innovation though facilitated breakout sessions, directly engaging withMomentum Dynamics – a start-up clean technology company that’s developing a new technology system enabling electrically powered vehicles to be recharged without the use of a wire.  

The goal of this workshop is to understand how a product or service can be offered in new and novel ways, thereby increasing sales, while also yielding an environmental benefit in the form of a measurable reduction in GHG emissions.


The Business Model Canvas is a strategic management and entrepreneurial tool. It allows you to describe, design, challenge, invent, and pivot your business model. Participants will use this tool to better understand the challenges faced by clean-tech and renewable energy companies today in scaling their businesses. After the workshop participants will:

  • Understand why business model thinking is important today and how it goes beyond mere product innovation.
  • Understand and have applied a systematic approach to business model development.
  • Have discussed several examples of successful business models and be able to use the tool for their own entrepreneurial and academic endeavors.
Confirmed panelists:
  • Matt Cullinen, Senior Associate, Research & Intelligence, Carbon War Room
  • Jigar Shah, CEO, Carbon War Room


A Discussion with Bill Drayton, Founder of ASHOKA (By Invitation)
Calvert Board Room, 2100 (2nd Floor)

A special discussion for students actively involved in change-making and social value creation at UMD and beyond. Talk with Bill Drayton, CEO and founder of Ashoka, about his role in defining social entrepreneurship, and what it means to be a change maker today.

Breakout Session 2: 2:15 - 3:15 p.m.

Venture Philanthropy in Education
Prince George Room, 1211

Education reform is yet another example of how the marriage of best business practices with purpose driven goals can create wonders. In this panel we will discuss roles played by venture philanthropists who strategically fund and support the new ideas of education entrepreneurs and those education leaders who are taking these new ideas and scaling them into district wide solutions that revolutionize society.

Confirmed Panelists:
  • Mark Grovic, General Partner, New Markets Venture Partners
  • Shirley Marcus Allen, Partner, Venture Philanthropy Partners
  • Jennifer Deng-Pickett, Vice President, Collaborative Communications Group
  • Session Moderator: Jessica Sutter, Senior Advisor to Deputy Mayor for Education, De’Shawn Wright

Sustainable Campus Tour! 

(In partnership with the UMD Office of Sustainability) 
2 – 3 p.m.

Departing from Stamp, the tour will include the Cumberland green roof, Eppley Moss Filtration system, and the School of Public Health Garden. Guided by our friends at the Office of Sustainability

The Business of Creating Stronger Communities
Grand Ball Room Lounge, 1209

What role do businesses play in shaping communities where people want to work, live and play? In this session panelists will discuss the ways in which businesses can value to communities, and help shape the long-term economic and physical development of cities.

Confirmed Panelists:
  • Morgan Greenhouse, Founder & CEO, Verdehouse
  • Katie McConnell, Senior Associate Finance & Economic Development, National League of Cities
  • Andrew Yu, International Marketing Agent, Fairfax County Economic Development Authority
  • Michael Mallinoff, City Manager, City of Annapolis
  • Session Moderator: Tom Reynolds, Director, Education Services, Maryland Municipal League

E-Waste: From Problem to Profit
Atrium, 1107

Upon the release of the iPhone 4, Apple sold 1.7 million units in its first 11 days. Many customers purchased these new phones, discarding their 'outdated' phones to the trash. As new technology releases become more frequent, Electronic Waste (E-Waste) is a problem that begs to be addressed. It is fast becoming one of the top environmental issues in today's marketplace, and to some, a thriving business opportunity. Through the lens of some organizations already making strides in this emerging industry, this session will explore the challenges and opportunities in transforming E-Waste from problem to profits.

Confirmed Panelists:
  • Julie Keough, CEO and co-founder of E-Structors, Inc.
  • Kirill Reznik, Maryland State Representative
  • Paulie Anthony, Director of Marketing, e-Cycle
Breakout Session 3: 3:20 – 4: 45 p.m.

College Park Impact Workshop: Addressing Local Challenges
Prince George Room, 1211

College Park Impact offers students an opportunity to help transform a local company or nonprofit facing a complex business or sustainability challenge. Leaders of local organizations will be selected and invited to share their challenges, framing a single question for workshop participants to address through a facilitated creative problem solving / design thinking process. The session will open with a brief overview of the goals of the problem solving process, and then be carried out by 4-6 problem solving facilitators - one designated for each of the local organizations sharing their challenge. It is expected that anywhere from 10 to 15 Symposium participants will comprise each of the problem solving groups.

More Than Money Career Workshop

Today, there are more careers than ever for you to have a positive impact on our world. But how do you know whether a career in Corporate Social Responsibility (CSR), in social enterprise, or in nonprofit is a better fit for you? How can you best position yourself for career options that are rewarding both financially and personally? Come and learn more about how you can best assess which sustainability career path is a better fit for your goals, and how you can successfully compete for jobs that will enable you to turn your values into value in the CSR, social enterprise or nonprofit sectors.

Led by: Mrim Boutla, Co-Founder, More than Money Careers

Documentary and Discussion: Tapped
Hoff Theater, 0126 (Ground Floor)

Is access to clean drinking water a basic human right or a commodity that should be bought and sold like any other article of commerce? This timely documentary is a behind-the-scenes look into the unregulated and unseen world of an industry that aims to privatize this essential resource. A powerful portrait of the lives affected by the bottled water industry, this revelatory film features those caught at the intersection of big business and the public’s right to water, and touches on the issues of BPA, the North Pacific Garbage Patch, the industry’s reliance on oil, and the world water crisis. 75 minute film followed by a brief discussion. To learn more, visit

Fish Bowl Discussion 1 (By Invitation)
Charles Carol Room, 2203 (2nd Floor)

Featuring guest speakers from the afternoon break-out sessions

Fishbowl discussions offer an opportunity for more substantive engagement between industry professionals and select students. Small discussions groups comprised of a student moderator, industry professional, and 5-10 students will engage in industry specific conversation facilitated by "hot topics" cards drawn from a fish bowl at the center of a high-top table. Invited and interested students must sign up in advance to attend.

Breakout Session 4: 6 – 7 p.m.

Social Entrepreneurship and Global Health
Prince George Room, 1211

Discussions in this panel will expose students to some of the most recent innovations being used to address today's global health challenges. By the end of the session, students should be working on developing a definition for social entrepreneurship and an understanding of how a diverse range of skill sets can be employed in innovations for global health.

Confirmed Panelists:
  • Marguerite Farrell, Health Officer and the Private Sector Team Leader, USAID, Global Health Bureau
  • Jennifer Pope, Deputy Director SIFPO, Population Services International
  • Stephanie Bridges, Senior Associate, Portfolio, Acumen Fund

Measuring and Reporting Sustainability
Grand Ball Room Lounge, 1209

This panel aims to explore best practices and understand problems in sustainability measurement and reporting that organizations face. Given the recent development of various metrics, indices and reporting guidelines used in non-financial reporting is it feasible to disclose corporate sustainability efforts through quantifiable, auditable metrics that address 1) social, 2) environmental and 3) economic sustainability perspectives? Will it be possible to integrate sustainability reporting into financial reporting of an organization to show the impact of sustainability efforts on performance?

Confirmed Panelists:
  • Kristen Sullivan, Partner, Deloitte & Touche LLP
  • Jeff Senne, PwC
  • Catherine Sheehy, UL Environment
  • Carmen Niethammer, International Finance Corporation
  • Session Moderator: Shawn Basak, Consultant, Mission Measurement

Social Entrepreneurship Business Pitch Competition
Atrium, 1107

Be: The Next Big Thing


All year, student entrepreneurs have been pitching socially-minded business ideas to entrepreneurs-in-residence— ideas with positive impact beyond profit maximization and providing jobs. At the 4th Annual Social Enterprise Symposium, five Finalists will be presenting their business ideas to a panel of expert social entrepreneurship judges for a chance to win up to $1250 of seed funding, co-sponsored by the Dingman Center for Entrepreneurship.

After presenting at an informal Pitch Dingman session, students may apply for consideration as a Finalist by submitting(a) a six minute PowerPoint or Prezi deck, (b) a 100 word description of the venture, and (c) a 100 word description on progress developing the venture since first attending a session. Applications should be e-mailed to Alla Corey NO LATER THAN 5 p.m. on February 15th. For tips on how to prepare a business pitch presentation, click here. Finalists will be notified on February 21st and receive coaching from the Dingman Center team before the competition.  

Design Thinking for Breakthroughs in Innovation (extended session)
Charles Carol Room, 2203 (2nd Floor)

Originally practiced by for-profit firms like IDEO and Apple, design thinking has recently led to innovative breakthroughs to social problems. This interactive workshop will provide you a learning opportunity to use design thinking to drive social innovation, and how to prototype resulting ideas to their market desirability, feasibility, and viability.

Led By: Heather Fleming, Founder and Chief Executive Officer, Catapult Design

Networking Reception, 7 – 9 p.m.

Mix and mingle with for-profit and nonprofit organizations who are leading the effort on corporate social responsibility, sustainability and more. We’ll kick off the evening with a message from Kevin Bacon, brought to you by and the School of Public Policy at 7 p.m. At 7:10 p.m. we’ll announce the winners of the Social Entrepreneurship Business Pitch Competition.

Breakout Session 5: 7 – 8 p.m.

Financing Renewable Energy
Prince George Room, 1211

This session will offer a look at feasible and implementable strategies that enable the financing of global renewable energy projects such as solar, hydro, wind, and biomass in developed countries and emerging markets. It will explore infrastructure development able to sustain projects over the long term, technology advancement and innovation, and the cost of capital as compared to traditional energy generation.

Confirmed panelists:
  • Geoffrey S. Underwood, Director, Solar Asset Acquisition at Constellation Energy
  • Laura Bruce, Project Finance Senior Manager, SunEdison
  • Matt Ferguson, J.D., Principal, Reznick Group
  • Richard Caperton, Director, Clean Energy Investment, Center for American Progress
  • Seth Dunn, Renewables Policy Leader for the Americas, GE Energy
  • Session Moderator: Scott Benjamin, Entrepreneurship & Strategic Management, Robert H. Smith School of Business

Sustainable Chocolate Sourcing
Atrium, 1107

This session will explore different models in sustainable chocolate sourcing, including how target market, supply chain, and scale impacts cocoa sourcing and interactions with farmers. A chocolate tasting will be included to highlight the distinct flavors of chocolate by region.

Confirmed Panelists:
  • Tim McCollum, Co-Founder, Medacasse Chocolate
  • Amanda White, Brand Manager, Divine Chocolate
  • Robert Peck, World Cocoa Foundation
  • Erin Gorman, Founder/Former CEO Divine Chocolate USA and Vice Chair, Board of Director, Divine Chocolate
  • Session Moderator: Dr. Sandor Boyson, Research Professor & Co-Director, Supply Chain Management Center

The Economics of Ecosystems (Payments for Ecosystem Services)
Grand Ball Room Lounge, 1209

It is argued that much of the world’s environmental degradation occurs because the cost associated with the use of natural resources is distorted by market systems. Payments for Ecosystem Services (PES) attempt to fix this distortion by attributing a monetary value to ecosystem service like clean water, carbon sequestration, and agrobiodiversity. This session will explore the concept of PES – one that requires major value shifts in the business world – and consider market opportunities and ways to get more private companies involved.

Confirmed Panelists:
  • Nathalie Walker, Manager , Tropical Agriculture, Forests and Climate Project, National Wildlife Federation
  • Clayton Ogg, Director, Conservation Economics and Finance, Defenders of Wildlife
  • Eduard Niesten, Senior Director, Conservation International

A Discussion with Ernst & Young: How Top Companies use Corporate Responsibility to Engage with their People, Clients and Communities. (7:30 - 8 p.m. * Limited Session)
Calvert Board Room, 2100 (2nd Floor)

Ernst & Young’s Rita Shankel, Americas Director of Community Engagement, will host this unique opportunity and discussion in Calvert Board Room from 7:30 - 8 p.m. This is a limited session, only 19 seats are available. Accounting students are strongly encouraged. Interested students must sign up in advance to attend.

Select Session: 8 – 9 p.m.

Fish Bowl Discussion 2 (By Invitation)
Charles Carol Room, 2203 (2nd Floor)

Featuring guest speakers from evening break-out sessions.

Fishbowl discussions offer an opportunity for more substantive engagement between industry professionals and select students. Small discussions groups comprised of a student moderator, industry professional, and 5-10 students will engage in industry specific conversation facilitated by "hot topics" cards drawn from a fish bowl at the center of a high-top table. Invited and interested students must sign up in advance to attend.