60 Second Profile Eleanor Rutland
Eleanor Rutland ’79 did not plan for a career in the nonprofit sector – but
feels incredibly fortunate to have ended up in an organization where she can
give back in a very unique way. She majored in accounting and went on to a
20-year career in finance with Riggs Bank, an international financial
institution headquartered in Washington, D.C. She was a senior executive for the
bank when she learned through a colleague of an opportunity with the Morino
Group, headed by Mario Morino—another regional, “institution”; co-founder of the
software firm Legent Corporation and famous for his deep commitment to the local
community. In June of 2000, when Rutland joined Morino, he was in the process of
creating Venture Philanthropy Partners (VPP), an organization that blends some
of the techniques of private equity investing with the best practices of the
philanthropic sector all for the benefit of children and youth of low income
families. Today Rutland serves as the organization’s CFO, putting her business
experience and financial acumen to use on behalf of nonprofits in the National
Capital Region.
Unlike foundations or many other grant-making organizations, VPP doesn’t
provide programmatic funding. Instead they invest to build institutional
strength, providing large amounts of scarce growth capital. VPP doesn’t accept
applications. They identify strong leaders of effective nonprofits—those that
can transform their organizations to significantly scale their results. They
source their portfolio investments by quietly talking to stakeholders in the
community. Often the organization doesn’t even know it is being considered for a
VPP investment until adequate work has been done to determine if there is
alignment with the organization’s aspirations and VPP’s approach. Rutland says
“VPP looks for organizations that already do great work in the community but
aspire to do more.”
“Like a venture firm, we bet on leadership,” says Rutland. “We are always
looking for the best leaders in the community who have demonstrated solid
performance and who have aspirations to reach more kids or have greater impact
through their programs and services.
But VPP’s high-engagement model means that it doesn’t just hand out
“two-comma investments”—it also helps the nonprofit clarify its goals, develop
its business plan and implement the strategic initiatives they have defined for
their success. VPP takes a seat on the organization’s board and provides
practical, hands-on strategic assistance—anything from board development,
sourcing consultants, identifying talent and building internal systems. By
working shoulder-to-shoulder with nonprofit leaders in this way, VPP is
providing not just funding but also vital expertise.
VPP raised $32 million in its first funding cycle and disbursed those funds
to 12 portfolio organizations, all of them working to improve the lives of low
income children and families in the National Capital Region. VPP is now in the
midst of raising a second fund with a goal of $50 million from individual
investors, corporations and foundations. VPP investors make significant
financial commitments and they rely on VPP to effectively steward and invest
their money for improved social returns.
“Our investors aren’t looking for a financial return,” says Rutland. “They
expect us to invest wisely in the nonprofits in our community to yield better
impact for kids and families of this region.”
Rutland finds deep personal fulfillment in knowing that her years of
financial expertise are being used to bring much-needed funding and expertise to
the organizations that are making a difference in the lives of local kids.
“There’s a young woman on our video who is so excited about going to college
that she just lights up the screen with a smile that warms your heart. We can’t
take credit for that student going to college, but we can take credit for
helping that organization help even more students just like her build their
futures,” says Rutland.
Rutland and her husband Tim Lex live in Rockville, Md. She has two children,
Ellie and Mazzie, and three step-children, Charlie, James and Sophie.