SPRING 2009 VOL. 10 NO. 1

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Great ideas and great commitment make these businesses, run by Smith School alumni, shine. Up-and-comers in their respective industries, they’ve already gained attention from local media, and are well worth watching!

Spotlight: Annapolis Contracting, Inc.

Pamela Volm ’92, president of Annapolis Contracting, Inc.Pamela Volm ’92, president of Annapolis Contracting, Inc., has achieved success in a field where women are few and far between: construction. Her company provides residential and commercial wood framing in the Baltimore and Washington, D.C., metropolitan area for national homebuilders such as Pulte and Ryan, as well as local contractors.

Over the years, she has worked hard with builders to earn their trust. “As a female in construction, you really have to put that time in to show people that you are competent and reliable,” says Volm. “For the first five to seven years that was very important.”

Volm is active with the Chesapeake Chapter of Associated Builders and Contractors as well as the national ABC association. One of her goals is to provide networking opportunities for other women in the industry. “I’m always looking to help women who are coming into the construction industry avoid the pitfalls new companies face,” she says.

Volm spends most of her time on project oversight and management, but she does make the time to swing a hammer for Habitat for Humanity, a nonprofit organization that builds affordable housing in partnership with people in need. One of the projects she remembers most fondly is the “First Lady’s Build,” which had Francis Glendenning, at the time First Lady of Maryland, as its chairperson. Volm’s favorite moment during the build was handing the homeowner the keys to her house.

It was an experience Volm will never forget. “Actually working with the homeowner to build the house, and then handing her the keys to her home at the end, was probably the most rewarding thing I’ve ever done,” says Volm. “Even today if I’m walking through Annapolis and the homeowner sees me, she’ll cross the street and come give me a hug. Knowing what a difference that house made in her life is just the best feeling.”

Volm has used her business savvy on behalf of the Smith School as a judge of case competitions. But the sharing of expertise has gone both ways. Volm does extensive volunteer work with Court Appointed Special Advocates (CASA), a nonprofit group that advocates for abused and special needs children in the foster care system. Rebecca Hamilton, associate professor of marketing, and two of her classes of MBA students helped develop a marketing and branding strategy for CASA. Volm was thrilled with the experience and pleased that the Smith School was able to help a cause dear to her heart.

Volm, like many other small business owners, has felt the impact of the economic downturn. She has begun shifting her company’s focus from residential construction, which had been the heart of the business, to more commercial construction. She has also had to cut costs; her shop, which had 43 employees a year ago, is now down to 22 employees. It was painful for Volm to lay off workers who felt like family, but she knew that some difficult decisions would be necessary to keep her company afloat.

“We’ve been hit hard. It’s a tough time to get through, but I always go back to what I learned at the Smith School,” says Volm. “I will never forget sitting in class and doing case studies, talking about companies that made tough decisions early enough, and made the changes that would allow their businesses to continue.”

Get in Touch! Contact information for Pamela Volm is available on the Smith eAlumni Network.

More Smith Alumni Businesses

College Magazine

Amanda Nachman was a rising senior English major at the University of Maryland, interning for two publications, when she decided to found a magazine for undergraduates. Her experiences at TERP Magazine, dedicated to university alumni, and Washington Business Magazine gave her the insight she needed into the industry.

“I really loved the magazine process,” Nachman says. “I thought it was a creative process, and I said to myself, ‘Wouldn’t it be cool to find a magazine relevant to students like me?’”

Inspired to start the business as a project for an entrepreneurship class, Nachman pitched her business idea to the Dingman Center for Entrepreneurship. After her May 2007 graduation, she moved to College Magazine full-time and has since been able to expand its circulation to seven universities in the Mid-Atlantic region. Nachman’s first edition in 2007 offered 5,000 copies, and today, 30,000 copies reach undergraduates at eight regional universities.

The youngest of three children, Nachman describes herself as “the kind of kid who always tried to turn things into a business venture.” From her first business at 8 years old (selling clay outfits for Troll dolls) to College Magazine, Nachman sees her publication someday becoming the “first choice” for college students. As part of her vision, she hopes to grow an online presence for the magazine.

Affiliate Classroom

Anik Singal began his entrepreneurial journey as a young child, unsuccessfully attempting to convince his father to purchase a gas station. Initially a pre-med student at UMBC, he decided to transfer to Smith to study finance and start his own business, graduating in 2005.

Affiliate Classroom initially offered specialized training on a subscription basis to individuals who hope to start their own businesses by selling and endorsing others’ products. Today, it has moved into training technology, using e-learning systems, and has branched out to move from content to technology and Internet solutions.

“Some of the biggest companies online, this is how they get most of their online sales, through their affiliate market,” Singal says. “People who are affiliated with them are sending them traffic and collecting commissions. Affiliate Classroom’s job is to train both sides of the market on how to do their jobs better.”

Affiliate Classroom’s latest product launch implements its newest e-learning technology to teach students how to use Yahoo!, Google and MSN’s advertising network to gain exposure. The product surpassed past launches by 40 percent and has opened great pathways for the company.

Singal, a self-described “entrepreneur, not manager,” hopes to build the company and exit within three to five years to develop other business ideas. He also hopes to begin “giving back” through more non-profit-focused work, and is developing relationships with non-profit organizations for the future.

   

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