FALL 2006
VOL. 8 NO. 1

SMITH BUSINESS:  Home - Site Index - Previous Issue - Archives - Download PDF

Subscribe to the print version. It's free!

 

LEADERSDigest

 

Undergraduate business education goes global New marketing faculty Smith’s first field study trip to India
Ethics program Smith receives $1.4 million federal grant Mike Corvino Cupid’s Cup

Ethics Education

Enron and WorldCom are now only reminders of what not to do in business, at least if you want to stay clear of courtrooms. Corporate scandals highlight the importance of a solid education in ethics—something the Robert H. Smith School of Business focused on even before the big-name business scandals erupted.

The Smith School’s Business Ethics Experiential Learning Module (ELM) is one component of the school’s effort to teach students right from wrong in the business world. Required for all full-time MBA students, the module focuses on business ethics with an up-close view from guest speakers, role-plays and even a trip to federal prison.

The ELM actually began in prison in 1996—the first year accounting professor Stephen Loeb, director of the program, took a class of MBAs to Allenwood Federal Prison Camp in Montgomery, Pa. As full-time MBA enrollment grew, the Smith School added visits to a federal prison located in Maryland in 1998.

Last spring, the MBA class of 2006 made the trip to the federal prison in Maryland to hear inmates talk about their life experiences. Students heard the inmates recount the unethical and illegal decisions that resulted in prison sentences, and also had the chance to ask questions and tour the facility.

Loeb suggests the experience has a very powerful effect on students. The prison visits were followed by the second component of the ELM, a day-long session in early May that began with MBA students presenting group skits that explored business ethics. Loeb suggests a great deal can be learned from the role-playing scenarios and interesting discussions often result.

The Smith School’s ethics programs give students some context and living, breathing examples of how unethical decisions in business can impact all aspects of their lives. The programs also provide guidance for how to make ethical choices.

Smith's Fall '06 Ethics Lecture Series »

The program culminated with afternoon presentations from Smith School Dean Howard Frank and guest speakers Mark Belnick, the former general counsel of Tyco International, and William N. Shepherd, a Florida statewide prosecutor.

Belnick captivated the audience with the story of his harrowing experience standing trial for 14 felony corporate crimes he didn’t commit and for which he was eventually found not guilty on all counts. Shepherd talked candidly about the process of white-collar criminal investigations.

In addition to the ELM, Smith offers a three-part lecture series each semester. Loeb invites guest speakers to talk about some facet of ethics in business.

Smith’s ethics education also includes undergraduate- and graduate-level elective courses, and several faculty members incorporate ethics lessons into other coursework. The Executive MBA program also includes an ethics component.

The Smith School’s ethics programs give students some context and living, breathing examples of how unethical decisions in business can impact all aspects of their lives. The programs also provide guidance for how to make ethical choices.

Speakers such as Belnick, a practicing attorney, offer a first-hand account of tough situations in the real business world. Belnick told students to always seek out the ethical option.

“Clients have the right to ask, but you need to know when to say ‘no,’” he said. “Find another way—a better way, a legal way—to do things.” —CT

AMA Sheth Annual Conference

Roland Rust, left, enjoys a dinner cruise with fellow conference attendees.The Smith School hosted the American Marketing Association (AMA) Sheth Foundation Doctoral Consortium, July 12-16, 2006. The consortium introduces up-and-coming scholars in marketing to leaders in the field and also provides an opportunity for participating doctoral students to network with each other and with faculty. One doctoral candidate is nominated from each of the leading universities in North America as well as some from other continents, but all of the Smith School’s doctoral students were able to attend. Roland Rust, David Bruce Smith Chair in Marketing and head of the department, says “The AMA Sheth Doctoral Consortium is the most prestigious doctoral event in marketing, and is attended by the top faculty and doctoral students from around the world. We are proud to bring this premier event to the Smith School.”

More information and conference highlights »

  SMITH BUSINESS

Copyright 2006 Robert H. Smith School of Business