Social Media Forum - Robert H. Smith School of Business, University of Maryland

Forum Highlights

Smith School’s Center for Excellence in Service Hosts Industry-Focused Social Media Forum
Oct. 1, 2010 – The Center for Excellence in Service (CES) at the University of Maryland’s Robert H. Smith School of Business hosted the Social Media Forum, which invited social media and marketing industry practitioners to discuss how marketers leverage social media. more

Forum Overview

Social media present some of greatest opportunities and toughest challenges for marketers today. The Social Media Forum, hosted by the marketing faculty of the Robert H. Smith School of Business at the University of Maryland and sponsored by the Center for Excellence in Service, brings together thought leaders in the area of social media marketing. Speakers and panelists will share a wealth of knowledge and experience pertaining to the use of social media in measuring customer sentiment, engaging customers and building brands. We will focus on some pioneering research and innovative practices that enable marketers to better leverage the opportunities in this new environment.

Please join us for this innovative forum featuring great speakers from MTV, USA Today, Marriott, 360i and Converseon. This forum promises to be a highly interactive conversation around a very thought-provoking topic.