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History
In 1996, Professors Boyson and Corsi created the Supply Chain Management Center
within the Robert H. Smith School of Business. Its mission has been to explore and
understand the leading-edge technologies and businesses practices required to transform
traditional supply chains to real-time, netcentric ones. This vision requires new
business models based on extended enterprise relationships with suppliers, carriers,
distributors, and customers. It also involves new real-time supply chain architectures
based on the Internet and virtual private networks. Supply chain portals provide
the opportunity for connectivity across functional areas within an organization
as well as between that organization and its extended enterprise partners. While
connectivity and real-time data sharing are critical for building modern supply
chains, the software applications driving supply chain planning and optimization
are also an essential ingredient. The Supply Chain Management Center has set out
to identify and evaluate the stack of applications that best meet the needs of individual
companies as they transition to the new supply chain model.
The Supply Chain Management Center pioneered in the prototyping of supply chain
management portals. In order to create this real-time, netcentric portal environment,
the Supply Chain Management Center received outside funding from the State of Maryland
as well as the Office of the Secretary, U.S. Department of Defense. This funding
enabled the Supply chain Management Center to effectively demonstrate a customized,
integrated architecture of supply chain applications for individual or aligned groups
of businesses and organizations. The environment supported advanced planning and
optimization systems, enterprise resource planning systems, logistics execution
systems, and middleware. The corporate partners, instrumental in developing the
e-supply chain lab, were Sun Microsystems, Avaya, Oracle, and SAP.
Having created a real-time portal environment to support a wide-range of supply
chain applications, the Supply Chain Management Center next focused on integrating
this environment into the undergraduate and graduate academic programs. The Robert
H. Smith School of Business has long been recognized as having a leading academic
program in this area at both the undergraduate and graduate levels. The Supply Chain
Management Center over the past years has integrated the real-time portal environment
with its stack of supply chain applications into the set of courses offered at both
the undergraduate and graduate levels. The integration of the applications into
the coursework provides the students with hands-on experiences with the production
level applications in the following functional areas: enterprise resource planning,
network design and optimization, advanced planning and optimization, demand forecasting,
inventory optimization, and warehouse management. All the courses integrate the
hands-on experiences with business cases and theory.
A critical aspect of the hands-on approach has been the use of business simulations.
In fact, the Supply Chain Management Center in collaboration with its partner, Delft
University of Technology, built and designed the Global Supply Chain Management
Game, a unique real-time business simulation of managing a global supply chain.
The game is the first real-time simulation that pits players against each other
in an online interactive environment. Players vie to increase profits and market
share by creating the most efficient supply chain in a world where unexpected problems,
their business decisions and the decisions of their competitors impact the game.
The game has been used as a standard feature of both undergraduate and graduate
supply chain courses. In addition, the Supply Chain Management Center in cooperation
with Sun Microsystems, Inc. sponsored a world-wide competition involving a dozen
University teams from the United States, Europe, and Asia. In addition to the Global
Supply Chain Game, the supply chain courses at the Smith School regularly use supply
chain simulations from SAP (the SAP ERP game), from Marketplace, Inc. (Supply Chain
and Channel Management simulation game), and from Airline, Inc. (airline management
simulation game).
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