Brenda Freeman '87, MBA '91
Excerpt from Smith Business magazine, spring 2014
WHAT I DO: Chief Marketing Officer, Animation, Young Adults & Kids Media, Turner Broadcasting Inc. Manage a multimillion dollar budget and staff of 140 people; responsible for marketing, creative and strategy for Cartoon Network, Adult Swim and Boomerang, seen in 100 million households.
Gary Cohen, assistant dean of executive programs, overviews the field of executive education. [VIDEO]
Successful businesses thrive on innovation. It’s the key to a competitive advantage and should be part of every business strategy and strategic vision.
Discover ways to jumpstart your innovation strategy in 2014 and beyond. Join us for the third annual Smith School Business Summit, presented by the University of Maryland’s Robert H. Smith School of Business on Friday, March 28 at the Marriott North Bethesda.
UMD-Smith Executive Programs, NFL Design and Deliver Consumer Products Boot Camp
Some NFL players, including Baltimore Ravens wide receiver Torrey Smith UMD ’10, recently gathered in Baltimore for offseason training -- but not for the gridiron.
They worked on their business skills under the tutelage of experts from the University of Maryland's Robert H. Smith School of Business.
Tips for Entrepreneurs
There are dozens of great places to eat at the University of Maryland – on campus and within walking distance. Check out 17 of our students’ favorite restaurants.
Marketers may feel as though they are drowning in data and metrics when monitoring social media with its complexity of platforms and opinions.
A new book, "Social Media Intelligence” (Cambridge University Press), by Wendy Moe, associate professor of marketing at the University of Maryland’s Robert H. Smith School of Business, details solving such a conundrum through understanding the behavior driving online consumer opinion data and leveraging such insight into actionable marketing strategy.
SEMIFINALISTS TO COMPETE FOR $115K NATIONAL BUSINESS COMPETITION CHAIRED BY UNDER ARMOUR FOUNDER AND CEO
The 6th Annual Social Enterprise Symposium (#SES14) returns to the University of Maryland on Friday, March 7, 2014. Sponsored by the Center for Social Value Creation at the Robert H. Smith School of Business, the Social Enterprise Symposium is unlike any other event on campus.