
Keynote Speaker: Vivian E. Riefberg, Senior Partner, McKinsey & Company
Vivian
Riefberg is a Director (Senior Partner) in the
Since
joining McKinsey 20 years ago, Vivian has led major performance
improvement programs across various participants across the health
care arena in the private, public and non-profit sectors.
She is also one of the Firm’s leaders in health economics and
leads the ongoing work in understanding the impact of government on
the
Some
of her recent relevant projects include the strategy for a leading
national membership organization in cancer, a performance
improvement and lifecycle membership retention program for a leading
national health care payor, and an operations improvement program
for moving from wholesale to retail in health care payments.
A
frequent contributor to leading industry publications including
The McKinsey Quarterly and The Wall Street Journal,
Vivian has authored or co-authored many articles – most recently
“Three Imperatives for Improving US Healthcare.”
She also served as a keynote speaker at numerous health care
conferences. In
addition, she served from 2000-2004 on the NIH Clinical Center Board
of Governors and from 2004-2006 as a member of the NIH Advisory
Board for Clinical Research.
She also served on the Board of Directors of Mentors, Inc., a
program for D.C. public high school students.
Prior
to joining McKinsey & Company, Inc., Vivian worked as manager of
marketing communications for American Medical International where
she developed strategic marketing programs for 18 hospitals in 5
southern states.
Additionally, she served as a project manager for a real estate
development company and for several years as an account supervisor
for Ogilvy & Mather.
Vivian
has a B.A. magna cum laude in history from
