University of Maryland undergraduates put their innovation and problem-solving skills to the service of their fellow classmates. Jamie Grossarth, Ananth Shrivatsan, Sylviane Alexion, and Isaac Adeeku presented their proposal for improving the application process to the university's education abroad programs to members of the University Cabinet as their final project for the fall 2016 Innovo Scholars Consulting program on Dec. 16, 2016.
This week’s episode features Glen Hellman, CEO & Founder of Driven Forward LLC, which provides strategic planning, interim executive leadership, executive coaching and development services for technology-oriented, venture-capital backed companies. In this episode Hellman tackles the topic of pitching. He explains that using story-telling to engage the reptilian brain in your audience helps move people toward action and increases your chances of wooing investors.
Adweek's list of the 10 best ads from 2016 runs the emotional gamut. There is comedy. There's drama. There's even a bit of spy intrigue. If that mix sounds a little like the box office for any given year, that's no surprise, says Smith School marketing professor Henry C. Boyd III "More and more we are seeing spots that are more than a commercial. They are minimovies," he
Smith student Philip Peker ’18 writes about the Design Fellows Graduation Celebration on Dec. 12, 2016, at the University of Maryland’s Robert H. Smith School of Business.
It's almost a new year, and across the University of Maryland's Robert H. Smith School of Business, some prognosticating has begun. We asked a group of professors to look ahead at the trends and developments we might see in the next 12 months. They turned their focus to the stock market, tax policy, Amazon, McDonald's, finance, real estate, Obamacare and more. Here's what they said.