Finalists Advance in University of Maryland National
Cupid’s Cup Business Competition
College Park, Md. – February 22, 2013 – Six startups advanced to compete in the
April 5, 2013 final round of Cupid’s Cup, the national business competition held
by the Dingman Center for Entrepreneurship at the University of Maryland’s Robert
H. Smith School of Business. The annual competition is sponsored by Kevin Plank,
CEO and founder of Under Armour. Twelve entrepreneurs from eight universities nationwide
competed in the semifinal round, held yesterday at Under Armour’s headquarters in
Baltimore, Md.

These finalists will compete at the University of Maryland’s College Park campus
for Cupid’s Cup, $70,000 and exclusive access to a member of Plank’s professional
network:
- CoverPlay LLC, University of Virginia -- maker of an ultra-thin Bluetooth speaker
for mobile devices called the Mojo
- Diagnostic anSERS, University of Maryland -- maker of ink-jet printed sensors
for detecting trace amounts of chemicals, from explosives to narcotics
- Earth Starter LLC, University of Maryland -- maker of products to accelerate
and simplify growth and yield for gardens
- Hole Patch LLC, Case Western Reserve University -- developer of a new method
for patching potholes
- Moolaguides.com, Florida State University -- a study tool for college students
that rewards academic effort
- Neural Analytics, University of California Los Angeles -- a developer of a portable
non-invasive medical device to diagnose traumatic brain injuries on the football
field or the battlefield
Entrepreneurs from 24 universities in 16 states entered the competition. Judges
from Under Armour and the Dingman Center for Entrepreneurship heard pitches and
interviewed semifinalists to narrow the field.
The finalists will pitch their businesses to Plank and a panel of judges in front
of 1,000 attendees at the final event. The final competition day will also include
a business and innovation showcase highlighting campus and regional startups.
Plank, a Smith School alumnus, partnered with the Dingman Center eight years
ago to launch Cupid’s Cup. This is first year the competition has been open to entrepreneurs
nationwide.
Cupid’s Cup is named for a Valentine’s Day rose delivery business Plank started
as a student at the university. As an athlete, he wasn’t permitted to have an outside
job, so he turned to entrepreneurship. Plank worked with the Dingman Center to start
a business competition to foster similar student entrepreneurship.
The competition was open to undergraduate and graduate students enrolled at accredited
U.S. colleges and universities as well as young alumni who are running companies
that have generated at least $5,000 in revenue or have a version 1.0 product with
proof of traction. The finalists will receive intensive coaching from successful
entrepreneurs to prepare for the final competition. More information is available
at www.cupidscup.com.
About the Dingman Center for Entrepreneurship
The Dingman Center has been at the forefront of entrepreneurship education and
practice for more than 25 years. The Center’s primary activities include helping
students build their ventures, creating experiential learning opportunities and
providing regional entrepreneurs with access to capital. Key programs for University
of Maryland students include Pitch Dingman, weekly walk-in sessions to pitch business
ideas to experienced entrepreneurs for feedback, Cupid’s Cup, an annual business
competition sponsored by Under Armour founder Kevin Plank, and the China
Business Plan Competition, an annual competition and global studies trip in
partnership with Peking University. Within the region, the Center operates
Dingman Center Angels, the area’s most active angel investor network with more
than 40 members and 30 companies funded since 2005.
About the University of Maryland's Robert H. Smith School of Business
The Robert H. Smith School of Business is an internationally recognized leader
in management education and research. One of 12 colleges and schools at the
University of Maryland, College Park, the Smith School offers undergraduate,
full-time and part-time MBA, executive MBA, MS in business, PhD and executive
education programs, as well as outreach services to the corporate community. The
school offers its degree, custom and certification programs in learning
locations in North America and Asia.