Smith’s CSVC Staging College Park
Sustainability Jam Nov. 2-4
UMD One of Three U.S. Sites
in ’48 Hours to Save the World’ Effort
After a 2011 launch from 40 sites worldwide, the Global Sustainability Jam
debuts for prospective participants in the greater Washington region, thanks to
the Center for Social Value Creation (CSVC) in the Robert H.
Smith School of Business.
The CSVC-organized College Park Global Sustainability Jam is set for Nov. 2-4
in 2333 Van Munching Hall. Activities will run 5-8 p.m. Friday, 10 a.m.-7 p.m.
Saturday and 10 a.m.-3 p.m. Sunday.
UMD students and representatives of the Chesapeake Bay Foundation, EarthColor,
Peer Insight, and the University of Maryland's Office of Sustainability will
work in groups to generate concepts for sustainable business models, products
and/or initiatives toward a more sustainable world.
The results from College Park will be uploaded to the event’s
international
website along with those from 53 simultaneous “jams” under a “48 hours to
Save the World” rallying theme from such locations as Moscow, Tehran, São Paulo,
Amsterdam and Hong Kong. The other U.S. sites are in New York City and Kansas
City.
“When people hear the term ‘sustainable' they often think of just the
environment, but it's more than that. There's an economic and social component
as well,” said Kimberlee Robertella, CSVC assistant director for marketing and
sustainability. "Jammers will work through an entire design process in just 48
using a 'triple bottom line' (people, planet and profit) approach to develop
workable prototypes."
UMD participants will represent various student organizations including
Engineers Without Borders, the College Park Scholars Environment, Technology and
Economy Program and AshokaU Terp Changemakers.
Robertella said the event is ideal for individuals interested in problem
solving and sustainability – from educators and students to artists and business
professionals –who are creative and enquiry-minded."This first ever College Park
Sustainability Jam also is dedicated to Smith alum Andrew Baer (’80), whose
support made the event possible,” she said. (Baer, former Comcast CIO, has
joined Smith’s Department of Decisions, Operations and
Information Technologies as an adjunct instructor.)
Remaining space for participation is limited. Contact Kimberlee Robertella at
301-405-9454 or
kroberte@rhsmith.umd.edu for more information.
About the Robert H. Smith School of Business
The Robert H. Smith School of Business is an internationally recognized leader
in management education and research. One of 12 colleges and schools at the
University of Maryland, College Park, the Smith School offers undergraduate,
full-time and part-time MBA, executive MBA, MS in business, PhD and executive
education programs, as well as outreach services to the corporate community. The
school offers its degree, custom and certification programs in learning
locations in North America and Asia.