Marketing Faculty Honored
The Smith School’s marketing department combines
leading scholars who have had profound influence on the discipline with young
scholars showing great promise and potential for impact. Two faculty members
recently received major awards.
Rebecca
Hamilton, associate professor of marketing, received the 2010 American
Marketing Association (AMA) Erin Anderson Award for an Emerging Female Marketing
Scholar and Mentor. The award is given annually at the AMA Winter Educators’
Conference to a female marketing professor who has made significant research
contributions in terms of publications in leading journals and working papers
under review as well as for teaching and service contributions to her
department. Wendy Moe, associate professor of marketing, received the award in
2009.
Michael Trusov, assistant professor of marketing, received the 2011 Paul E. Green award
for his paper "Determining Influential Users in Internet Social Networks,”
co-authored with Anand Bodapati and Randolph E. Bucklin. The Paul Green Award
recognizes the article in the Journal of Marketing Research
demonstrating the greatest potential to contribute significantly to the practice
of marketing research.
Research from the Smith School’s marketing department was recently featured in
Research@Smith.