Smith Professor Talks with WTOP Radio about Holiday Shopping Trends

On November 15, 2005 P.K. Kannan, Harvey Sanders Associate Professor of Marketing, offered WTOP listeners an early glimpse into what to expect for the holiday retail season. Kannan predicts that gift cards and electronics will be hot sellers and advises consumers not to wait for good deals. Retailers have started offering discounts early this season -- which is good news for shoppers.

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