MS in Business: Marketing Analytics

Frequently Asked Questions

Is this an accredited degree I'll receive?

Yes. The Smith School of Business is accredited by the AACSB (American Association of Collegiate Schools of Business) and your diploma will read Masters of Science in Business and Management.

Are the program professors Smith School faculty?

Yes, the program is taught by many of the same world-class faculty who teach in Smith's top-ranked MBA programs, along with industry practitioners.

What kind of access will I have to professors?

All professors will be available to meet during office hours and for scheduled appointments. They will also be available via email and phone.

How much of the program is done online?

None of the course work is done online. All teaching happens in the classroom. Groups, however, may choose to work virtually between classes. Virtual team interaction and group collaboration are facilitated through an online course management tool.

Are there electives?

The 30 credit program is cohort based, which means that you are in the same class schedule as your classmates. If you are allowed to waive out of a class, you make take an elective.

How can I learn more about the program?

Please fill out the Information Request Form or attend an information session.

Where are classes held?

The program is held at the University of Maryland’s Shady Grove campus in Rockville, MD.

What are the required qualifications for admissions to the program?

Please see the admissions page for specific admissions requirements.

Do I have to take the GMAT or GRE?

Yes, you must submit the GMAT or GRE.

What is the deadline for application?

Go to the admissions page for the most up to date information on deadlines.

How much does the program cost?

Your tuition rate is dependent on your residency status in the state of Maryland. If you qualify for in-state tuition rates, your cost will be approximately $46,000. If you qualify for out-of-state tuition rates, your cost will be approximately $54,000. These amounts do not include books and additional course materials that are required to attend class. These tuition figures are based on fall 2012 costs and will change for the fall 2013 term.

Is financial aid available?

Financial aid assistance is available through educational loans. Please see the University of Maryland’s Office of Financial Aid website for more information.

Can international students enroll in the MSB in Marketing Analytics program?

Yes. International students can enroll in the MSB in Marketing Analytics program.

Can current MSB in Marketing Analytics students apply to the MBA program and graduate with a dual degree in MBA/MSB in Marketing Analytics?

Yes. Students already in the MSB in Marketing Analytics program may opt to apply to the MBA program, but must complete the entire MBA application process. If a student in the MSB in Marketing Analytics program is admitted into the MBA program, he/she must take part in all pre-MBA program activities (i.e. orientation, workshops, etc.). Prospective students interested in the MBA/MSB in Marketing Analytics are highly recommended to apply to the MBA program first.

What degree will my diploma list?

Each school calls various degree programs differently, even if they have a commonly used name. At the University of Maryland, graduates of the MSB program will have the degree name Masters of Science in Business and Management listed on their diploma. You may list your specialization (Accounting, Finance, Information Systems, Supply Chain Management, or Marketing Analytics) on your resume.