Ideal Project Characteristics
A good consulting project is one that six MBA students can complete in a
single 14-week semester. Good projects often have a strong research and
analysis thrust. Combinations of personal interviews, database searches and
limited surveying tend to work well where data collection is required.
Large-scale surveys rarely can be completed in one semester. Likewise,
projects with a heavy implementation component are problematic given student
time constraints, lack of organizational resources and authority.
The project should address an issue
or concern that has visibility with senior management, but that may not have
been deeply investigated thus far. Successful projects tend to be those that
the client organization already has some background information and
experience with and now wishes to explore further.
The client organization should be
comfortable with sharing information of a sensitive nature. Non-disclosure
agreements are commonplace and taken very seriously by the Smith School
faculty and students.
Consulting engagements cover a broad
spectrum of issues in both the traditional functional areas such as Finance,
Marketing, Strategy and Human Resource Management, as well as
cross-functional projects investigating the impact of leading edge
information technology on business processes and client relationships, for
example in Electronic Commerce and Supply Chain Management.
Examples of Past MBA Consulting Projects include:
Decision and Information Technology
Logistics, Business and Public Policy
Management & Organization