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Research
The marketing faculty has made important contributions to the Smith School's
world ranking in faculty research by the Financial Times. The faculty has
recently won best article awards for articles in the
Journal of Marketing,
Journal of Marketing
Research and Marketing
Science, as well as the AMA's best book award, and the best paper award
from MSI. In addition, the prestigious Gilbert A. Churchill Award for lifetime achievement
in marketing research was recently presented by the American Marketing Association
to a member of the marketing faculty, and a department doctoral student recently
won MSI's Alden Clayton Doctoral Dissertation Competition.
In addition to the publication activity of the faculty, the marketing faculty
also lead the Smith School's Center
for Excellence in Service.
Read more about our current research in a special
online package from fall 2010.
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