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Joined University of Maryland
Fall 2002
Joydeep
Srivastava is Associate
Professor of Marketing at the
Robert H. Smith School of
Business at the University of
Maryland. He holds a Ph. D.
degree from the University of
Arizona. His research interests
include managerial and consumer
decision making, bargaining and
auctions, marketing distribution
channels, pricing, and
behavioral (experimental)
economics. His recent work
examines how consumers react and
respond to price-matching
guarantees. He has published
articles in the leading journals
in marketing and related fields
including Journal of Consumer
Research, Journal of Marketing
Research, Organizational
Behavior and Human Decision
Processes, Marketing Science,
Journal of Consumer Psychology,
Journal of Retailing, and
Marketing Letters.
Curriculum Vitae►
Honors & Awards
2001
Recognized by Marketing Science
Institute as a leading young
scholar in the field of
marketing
Selected
Publications
Srivastava, Joydeep and
Dipankar Chakravarti, “Channel
Negotiations with Information
Asymmetries: Contingent
Influences of Communication and
Trustworthiness Reputations,”
forthcoming in Journal of
Marketing Research.
Hamilton, Rebecca and Joydeep
Srivastava (2008), “When 2+2 is
Not the Same as 1+3: Variations
in Price Sensitivity Across
Components of Partitioned
Prices,” forthcoming in Journal
of Marketing Research.
Srivastava, Joydeep and Shweta
Oza (2006), “Effect of Response
Time on Perceptions of
Bargaining Outcomes,” Journal of
Consumer Research, 33 (2),
266-272.
Valenzuela, Ana, Joydeep
Srivastava, and Seonsu Lee
(2005), “The Role of Cultural
Orientation in Bargaining under
Incomplete Information:
Differences in Causal
Attributions,” Organizational
Behavior and Human Decision
Processes, 96 (1), 72-88.
Raghubir, Priya and Joydeep
Srivastava (2002), “Effect of
Face Value on Product Valuation
in Foreign Currencies,” Journal
of Consumer Research, 29
(December), 335-347.
Srivastava, Joydeep and
Nicholas Lurie (2001), “A
Consumer Perspective on
Price-Matching Refund Policies:
Effect on Price Perceptions and
Search Behavior,” Journal of
Consumer Research, 28
(September), 296-307.
Srivastava, Joydeep (2001),
“The Role of Inferences in
Sequential Bargaining with
Incomplete Information: Some
Experimental Evidence,”
Organizational Behavior and
Human Decision Processes, 85
(1), 166-187.
Jain, Sanjay and Joydeep
Srivastava (2000), “An
Experimental and Theoretical
Analysis of Price-Matching
Refund Policies,” Journal of
Marketing Research, 37 (August),
351-362.
Srivastava, Joydeep, Dipankar
Chakravarti, and Amnon Rapoport
(2000), “Price and Margin
Negotiations in Marketing
Channels: An Experimental Study
of Sequential Bargaining Under
One-sided Uncertainty and
Opportunity Cost of Delay,”
Marketing Science, 19 (2),
163-184.
Connolly, Terry and Joydeep
Srivastava (1995), “Cues and
Components in Multiattribute
Evaluation,” Organizational
Behavior and Human Decision
Processes, 64 (2), 219-228.
Srivastava, Joydeep, Terry
Connolly, and Lee Roy Beach
(1995), “Do Ranks Suffice? A
Comparison of Alternative
Weighting Approaches in Value
Elicitation,” Organizational
Behavior and Human Decision
Processes, 63 (1), 112-116.
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