Smith Business Magazine - Online Survey
Fall 2009

1. In general, how satisfied are you with the magazine?
(1= Not at all satisfied; 5=Very satisfied)


1	2	3	4	5

2. How important is it to have the following sections in the magazine?
(1= not important at all; 5=Very important)

Leaders Digest Worldwide (information about Smith School people and programs)


1	2	3	4	5

Knowledge Transfer (research briefs, faculty awards)


1	2	3	4	5

Connections (news about and for alumni)


1	2	3	4	5

Smith Business Online (Web-only magazine content)


1	2	3	4	5

Smith at a Glance (statistics and brief news clips)


1	2	3	4	5

Alumni News and Notes (brief alumni updates)


1	2	3	4	5

Alumni Events Photo Gallery (photos from alumni events)


1	2	3	4	5

Ask the OCM (career advice from the Office of Career Management)


1	2	3	4	5

Last Word (dean’s column)


1	2	3	4	5

3. How long do you usually keep your copy of the magazine?

Recycle it immediately
One week or less
One week to one month
One month to six months
More than six months

4. Including yourself, how many people typically read your copy of the magazine?

5. Have you ever passed your copy of the magazine on to a friend or colleague?

6. Have you ever visited the companion Web site, Smith Business Online?

YES NO

7. What do you like best about the magazine?

8. What do you like least about the magazine?

9. Which articles or features have you particularly enjoyed?

10. What would improve the magazine or make it more useful to you?

11. Do you receive the Smith School’s e-newsletter, Smith Newslink?

YES NO

12. Of the following list, which is your best source of information about the Smith School?

Smith Business magazine
Smith Newslink monthly e-newsletter
Other e-mail from Smith School
Smith School Web site
TERP magazine
E-mail from University of Maryland

13. Please let us know if you have any general comments.