Marketing PhD Student Profiles

Marketing Department Doctoral Students

From top, left to right:

John Healey, Ajay Abraham, Jared Watson, Seoungwoo Lee, Tom Kim,

Kalinda Ukanwa, In Hye Kang, Jin Hee Huh, Yuechen Wu, Xian Gu

Xian Gu
Office: 3330J Van Munching Hall 
Phone: (301) 405-4688 or (301) 405-5774
Email: xian.gu@rhsmith.umd.edu

2019 Candidate: Xian holds an undergraduate degree in Economics from Peking University and a Master's of Arts in Economics from Stony Brook University. Her research interests include quantitative modeling and attribution models.

 

Jin Hee Huh
Office: 3330J Van Munching Hall 
Phone: (301) 405-4688 or (301) 405-5774
Email:  jhhuh@rhsmith.umd.edu

2019 Candidate:  Jin-Hee holds an undergraduate degree in Business Administration and Applied Statistics and a Master of Science in Business Administration from Yonsei University, and a Master of Arts in Applied Statistics from University of Michigan. Her research interests include social media marketing, quantitative modeling, and Bayesian statistics in marketing.

 

In Hye Kang
Office: 3330J Van Munching Hall 
Phone: (301) 405-4688 or (301) 405-5774
Email:  ihkang@rhsmith.umd.edu

2018 Candidate: In Hye received her B.A. in Consumer Studies from Seoul National University in South Korea and MA in Psychology from New York University. Prior to joining the PhD program, she worked as a marketing researcher at Gallup Korea in South Korea. Her research interest includes consumer morality, social class, and auction behavior.

 

Curriculum Vitae

 

Tom Kim
Office: 3330J Van Munching Hall
Phone: (301) 405-4688 or (301) 405-5774
Email: tomkim@rhsmith.umd.edu

2016 Candidate: Tom received his MS degree in Business Administration from the Seoul National University in South Korea and his bachelor’s degree in Business Administration and Economics from the same university. His research interests lie in consumer behavior, revealing consumers' judgement and decision making process. He is particularly interested in pricing and persuasion.

 

Seoungwoo Lee
Office: 3330J Van Munching Hall 
Phone: (301) 405-4688 or (301) 405-5774
Email:  seoungwoolee@rhsmith.umd.edu

2016 Candidate: Seoungwoo holds an undergraduate degree in industrial engineering from Korea University and a master’s degree in operations research from Columbia University. Prior to joining the PhD program he worked at the Center for Decision Sciences at Columbia Business School. His research interests include mobile applications, crowdfunding, dynamic structural econometric models, and Bayesian statistics.

 

Curriculum Vitae

Kalinda Ukanwa
Office: 3330J Van Munching Hall 
Phone: (301) 405-4688 or (301) 405-5774
Email: kukanwaz@rhsmith.umd.edu

2018 Candidate: Kalinda Ukanwa started the program in Fall 2013.  Prior to that,Kalinda was an industrial engineer, financial analyst, and executive at digital, entertainment, and leisure firms such as Walt Disney, Citigroup, Viacom, and Kaplan.  She has two research interests: 1) consumer misbehavior and 2) the quantification of fun--developing quantitative marketing models to gain insight into the consumption of digital, entertainment, and leisure activities. Kalinda is a recipient of the University of Maryland Graduate School University Fellowship.

 

Jared Watson
Office: 3330J Van Munching Hall 
Phone: (301) 405-4688 or (301) 405-5774
Email:  jwatson@rhsmith.umd.edu

2018 Candidate: Jared holds an undergraduate degree in Business Administration (Focus: Marketing) from the Foster School of Business at the University of Washington. Prior to beginning his PhD studies at the Smith School, Jared functioned as a sales manager under the PepsiCo family of brands. His research interests are directly influenced by his time industry, as he seeks to better understand the role of incentives in the marketplace. Another substantive area of his research involves consumer decision-making online.

 

Curriculum Vitae

 

Yuechen Wu
Office: 3330J Van Munching Hall 
Phone: (301) 405-4688 or (301) 405-5774
Email: yuechenw@rhsmith.umd.edu

2019 Candidate:  Yuechen Wu holds an undergraduate degree in economics from Nankai University, China, and a master’s degree in applied economics from the University of Michigan. Prior to joining the PhD program, Yuechen worked as a research associate at Weatherhead School of Management, Case Western Reserve University; she also worked as a marketing consultant in Cleveland focusing on business between the United States and China.    

Yuechen was awarded a full graduate assistantship and a Dean's Summer Fellowship for her PhD studies. She focuses on behavioral marketing, and her research interests include consumer behavior and decision-making, social inclusion, and persuasion and attitude change. 

 

 

Recent Placements

Dr. Ajay Abraham, Fall 2015
Assistant Professor
Albers School of Business and Economics
Seattle University

Dr. John Healey, Fall 2015
Assistant Professor
A.B. Freeman School of Business
Tulane University

Dr. Yuchi Zhang, Fall 2014
Assistant Professor
Fox School of Business
Temple University

Dr. Alice Li, Fall 2014
Assistant Professor
Kelley School of Business
Indiana University

Dr. Yu-Jen Chen, Fall 2013
Assistant Professor 
Lingnan University
Hong Kong

Dr. Jordan Etkin, Fall 2013
Assistant Professor
Fuqua School of Business
Duke University

Dr. Heather Johnson, Fall 2013
Assistant Professor
Poole College of Management
North Carolina State University

Dr. Ted Matherly, Fall 2012
Assistant Professor
Spears School of Business
Oklahoma State University

Dr. Zachary Arens, Fall 2012
Assistant Professor
Spears School of Business
Oklahoma State University

Dr. Hyoryung Nam, Fall 2011
Assistant Professor
Erasmus University

Dr. Jing Gao, Fall 2011
Associate Professor
Research Institute of Economics and Management
Southwestern University of Finance and Economics
Chengdu, Sichuan

Dr. Savannah Wei Shi, Fall 2011
Assistant Professor in Marketing
Leavey School of Business
Santa Clara University

Dr. Gauri Kulkarni, Fall 2009
Assistant Professor
Department of Marketing
Sellinger School of Business and Management
Loyola College in Maryland

Dr. Francine Espinoza, Fall 2009
Assistant Professor of Marketing
ESMT - European School of Mgmt and Tech
Schlossplatz 1 - 10178 Berlin
Germany

Dr. Peggy Tseng, Fall 2009
Assistant Professor
Department of Business Administration
Alfred Lerner College Of Business and Economic
University of Delaware

Dr. Ashwin Aravindakshan, Fall 2007
Assistant Professor
Department of Management
University of California, Davis

Tuck Siong Chung, Fall 2007
Assistant Professor
Division of Marketing and International Business
College of Business (Nanyang Business School) 
Nanyang Technological University
Singapore

Dr. Shweta Oza, Fall 2007
Assistant Professor
Department of Marketing 
University of Miami

Dr. Debora Viana Thompson, Fall 2006
Associate Professor
McDonough School of Business 
Georgetown University

Dr. Nevena Koukova, Fall 2005
Associate Professor
Department of Marketing
Lehigh University

Dr. Lan Luo, Fall 2005
Associate Professor
Marshall School of Business
University of Southern California

Dr. Xing Pan, Fall 2003
First placement was at Indiana University at the
Kelley School of Business (2003 - 2007)

Dr. Pan is currently at the 
University of California - Riverside