News & Events

Aug 16, 2016
World Class Faculty & Research
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As investing icons Carl Icahn, George Soros and Leon Cooperman have exited Apple and its lagging stock, Warren Buffett has reasserted a value-investor approach by upping his stake in the tech giant. SEC filings on Monday revealed Buffett’s holding company Berkshire Hathaway as of June 30 increased its Apple stake by 55 percent, or about $500 million. Smith School professor David Kass shares insights....

Aug 11, 2016
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Facebook might know more about you than Big Brother, which makes it easy for the social media giant to steer advertisers toward likely customers. But Procter & Gamble, the world’s biggest advertising spender, isn’t sure the targeted approach works for all of its household and personal care products. The owner of Crest, Gillette, Downy and other popular brands announced plans this week to move away from narrowly focused ads on...

Aug 10, 2016
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Recent headlines signal breakfast has been sizzling at U.S. restaurants. But Smith School experts warn that profitably pivoting to meet the demand is not a sure thing for restaurateurs. "Like any other innovation, consumers get used to it and start to lose interest," Smith School professor Janet Wagner says. Dingman Center entrepreneur-in-residence Harry Geller shares three questions that...

Aug 09, 2016
Community
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A strategy firm founded by former Bill Clinton speechwriters has recognized a recent graduate from the University of Maryland's Robert H. Smith School of Business for “giving one of the best undergraduate student commencement speeches of 2016.” Rachel George, who completed dual marketing and English degrees in spring 2016, won second prize in the West Wing Writers inaugural Mortarboard Awards.

Aug 04, 2016
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Walls of yellow lockers have popped up at Shoppers grocery outlets around Maryland, dwarfing the Redbox machines that customers have grown used to seeing near store entrances. The lockers belong to Amazon, which is giving the option of ordering online and then picking up in store. Smith School marketing professor Jie Zhang says the strategy helps address key limitations of online retailing....

Jul 13, 2016
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Rio de Janeiro’s acting governor Francisco Dornelles recently warned that the Rio Summer Olympics are headed to a “big failure.” He also called his state’s health care system “calamitous” and said his government’s policy of paying workers’ salaries in installments “is a form of slave labor.” Smith School marketing professors Hank Boyd and Roland Rust suggest better ways to manage a crisis...

Jul 07, 2016
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BroadwayHD made history on June 30, 2016, with livesteaming of "She Loves Me," a musical production at Studio 54 in New York. Subscribers had access to the full show on the Internet, Roku and Apple TV. Some industry insiders worry that delivering affordable content online might shrink ticket sales or hurt the Broadway brand. But new research by Smith School professor P.K. Kannan shows that the opposite often...

Jun 30, 2016
World Class Faculty & Research
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The 25th Annual Frontiers in Service Conference was held June 23-26, 2016, in beautiful Bergen, Norway, the gateway to the fjords of Norway and the birthplace for the world-renowned composer Edvard Grieg.

Jun 30, 2016
World Class Faculty & Research
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The American Marketing Association (AMA) has selected Michel Wedel, PepsiCo Professor of Consumer Science at the University of Maryland’s Robert H. Smith School of Business, for its Charles Coolidge Parlin Marketing Research Award.

Jun 23, 2016
World Class Faculty & Research
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The Federal Aviation Administration’s initial, comprehensive set of rules for commercial drones will open the floodgates to tens of thousands of unmanned aircraft systems in U.S. airspace. But these flights still won’t include Amazon Prime flying a package to your front door. However, the new rules include “ample leeway,” Smith School marketing professor P.K. Kannan says....

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