Marketing professors Yogesh Joshi, Liye Ma, William Rand, and information systems professor Louiqa Raschid, tracked Twitter activity for several rock bands for over two years to study how this activity impacts consumer engagement and sales.
Digital piracy has persisted in the past decade. In the music world, the Recording Industry Association of America claims illegal downloads annually drain $12.5 billion and 70,000 jobs from the U.S. economy.
Students at the University of Maryland’s Robert H. Smith School of Business take dozens of courses in business, but there is usually ‘that one class’ that stands out as a game changer, making a profound and lasting impact. We asked our students and alumni via Facebook to tell us about their favorite courses at Smith.
The University of Maryland’s Robert H. Smith School of Business is proud to welcome 22 new PhD students this fall. There are 89 total students in Smith's doctoral program, which is ranked No. 11 in the world by Financial Times (2014).
Here are some fun facts about this year’s incoming PhD students:
Joseph Bailey talks about the recent case competition with QUEST students and how the Smith School is teaching through experiential learning. Student Praneet Puppala was on the winning team.
The University of Maryland’s Robert H. Smith School of Business is happy to welcome 12 new full-time faculty members to start the fall semester of 2014.
Michael Fu, Ralph J. Tyser Professor of Management Science at the Robert H. Smith School of Business, with UMD colleague Steven Marcus, has received a $340K grant from the National Science Foundation to develop a new framework for incorporating risk into sequential decision-making under uncertainty.
Rules against seller retaliation for negative reviews improves service but shifts balance of power to buyers
During the second half of the spring 2014 semester, graduate students in the University of Maryland’s Robert H. Smith School of Business developed mobile health applications. Their mission targeted challenges to patient-consumers posed by diabetes, elder care, urgent-care logistics, obesity and treatment selection. [VIDEO]
This spring, Smith undergraduates teamed up with UMD engineering and computer science peers to answer a challenge from IBM to develop ideas for implementing its recent customer service innovation, the Watson Engagement Advisor.