SMITH-GSBA Global Executive MBA Program

A Message from the Smith School’s Dean Howard Frank

The partnership between the University of Maryland’s Robert H. Smith School of Business and GSBA Zϋrich presents an enormous opportunity, for both the institutions and the business education marketplace. The partnership brings together the strengths of two of the world’s best business schools to deliver programming specifically designed to help executives succeed in today’s global, technology-driven economy.

Like businesses, business schools in the new millennium must transform their knowledge and research base, their curricula and modes of delivery. The Smith School has been at the forefront of this transformation, with a vision of becoming a model for business education and knowledge advancement for the 21st century. Smith MBAs and other students learn how to apply information technology to create innovation and drive business growth in the increasingly global and technology-driven economy. The school’s leading-edge curriculum integrates the foundational business disciplines with cross-functional e-business concentrations such as e-commerce, supply chain management, telecommunications, financial engineering, global business, and entrepreneurship.

Building innovative global alliances, such as the one we have established with GSBA Zϋrich, is also part of the Smith School’s strategy to meet the rapidly changing needs of the world’s business education marketplace. No business – or business school – can last for very long as an isolationist. Organizations of every size must think globally or they will not survive. The Smith School’s global reach now spans three continents, with executive programs also offered in Beijing, Shanghai and other cities in China. We look forward to working with our distinguished colleagues at GSBA Zϋrich, as well as members of the European business community, as we continue to advance business education for the digital and global economy of the 21st century.

Howard Frank, Dean
Robert H. Smith School of Business
University of Maryland

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