Faculty Profile

Peng Huang Assistant Professor Office: 4350 Van Munching Hall Phone: (301) 405-3428 Fax: (301) 405-8655 Email: huang@umd.edu Personal Web site

Ph.D. Georgia Institute of Technology

Peng Huang is an assistant professor in the Decisions, Operations and Information Technologies Department at the Robert H. Smith School of Business at the University of Maryland. His research interests include: 1) platform-based information technology and innovation ecosystem in the enterprise software industry; 2) how consumers search for information and make decisions in the context of electronic commerce, and its implication for public policy and firm strategy. His work has appeared in premier scholarly journals and conference proceedings such as Journal of Marketing and Proceedings of International Conference on Information Systems (ICIS).

He received his B.S. in Electrical Engineering from Fudan University, China, his Master in Industrial Management from Katholieke Universiteit Leuven, Belgium, and Ph.D. in Management from Georgia Institute of Technology.