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Preparing Your
Pitch
Dress Rehearsal for
Your Idea
Your pitch should be a five- to
eight-minute presentation providing an
overview of a business idea. It is meant
to help you, as an entrepreneur, to
practice and hone your ability to
verbalize and sell the idea. The pitch
should be viewed as something similar to
an early stage investor pitch given to:
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Friends and Family
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Angel Investors
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Venture Capital Firms
Topics to include in your
pitch are:
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What is the problem you are trying
to solve?
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Customer Profile—who? unmet needs
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Market Potential—size, segments,
growth
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Product—value proposition, how does
it work?
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Competitors—any existing?
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Profit Margins—unit sales less unit
costs
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Distribution strategy—how will you
sell?
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Management team—who? what
backgrounds and experiences do they
bring?
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Startup Costs—be specific, use of
$500 if presenting at a working
session and use of $2,500 if presenting at
the
Pitch Dingman
Competition
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$2,500 Richer in Just 5
Minutes!
Enter your business idea in
the next Pitch Dingman contest,
and you might just win $2,500
towards your business dream!
Find out
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