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Contact Us
Center for Digital Thought and Strategy
4363 Van Munching Hall [directions]
College Park, MD 20742
Phone: (301) 405-2206
Fax: (301) 405-8655
Il-Horn Hann, Co-Director
Phone : (301) 405-8592
E-mail : ihann@rhsmith.umd.edu
Il-Horn Hann, Associate Professor
of Information Systems, teaches Managing Digital Business Markets at
the Robert H. Smith School of Business at the University of
Maryland. His research interest is in the intersection of IT and
markets; recent projects include price competition in electronic
markets, pricing in Name-Your-Own-Price markets, and
online privacy. Another research interest of his is open source
software. Il-Horn's papers have been published in Management
Science, Journal of MIS, and Communication of the ACM.
He has served on the editorial board of Information Systems Research and
is currently on the editorial board of Management Science. Il-Horn
received his MA and PhD from the Wharton School of the University of
Pennsylvania.
Siva Viswanathan , Co-Director
Phone : (301) 405-8587
E-mail : sviswana@rhsmith.umd.edu
Professor Viswanathan's research focuses on emerging issues related
to online firms and markets, and on analyzing the competitive and strategic
implications of new information and communication technologies. His current
research examines the growth of online information intermediaries, and their
potential to disrupt traditional business models and transform the competitive
landscape in sectors such as auto-retailing, financial services, and advertising,
among others. Dr. Viswanathan’s research has appeared in top academic journals
including Management Science, Information Systems Research, Journal of Marketing,
and Decision Support Systems. He is also an active participant in international
conferences and industry forums.
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