Center for Digital Thought and Strategy

Center for Digital Thought and Strategy
4363 Van Munching Hall [directions]
College Park, MD 20742
Phone: (301) 405-2206
Fax: (301) 405-8655

Il-Horn Hann, Co-Director
Phone : (301) 405-8592
E-mail : ihann@rhsmith.umd.edu

Il-Horn Hann, Associate Professor of Information Systems, teaches Managing Digital Business Markets at the Robert H. Smith School of Business at the University of Maryland. His research interest is in the intersection of IT and markets; recent projects include price competition in electronic markets, pricing in Name-Your-Own-Price markets, and online privacy. Another research interest of his is open source software. Il-Horn's papers have been published in Management Science, Journal of MIS, and Communication of the ACM. He has served on the editorial board of Information Systems Research and is currently on the editorial board of Management Science. Il-Horn received his MA and PhD from the Wharton School of the University of Pennsylvania.

Siva Viswanathan , Co-Director
Phone : (301) 405-8587
E-mail : sviswana@rhsmith.umd.edu

Professor Viswanathan's research focuses on emerging issues related to online firms and markets, and on analyzing the competitive and strategic implications of new information and communication technologies. His current research examines the growth of online information intermediaries, and their potential to disrupt traditional business models and transform the competitive landscape in sectors such as auto-retailing, financial services, and advertising, among others. Dr. Viswanathan’s research has appeared in top academic journals including Management Science, Information Systems Research, Journal of Marketing, and Decision Support Systems. He is also an active participant in international conferences and industry forums.