Pioneering business research can prepare students to be transformational business leaders, and equip companies to transform themselves and their markets. The lifeblood of a business school is its faculty, and at the University of Maryland’s Robert H. Smith School of Business, our faculty is inspiring, supportive and world-class.
The combined intellectual capital of the Smith School’s 150 full-time and 50 part-time faculty are geared to the forces that are transforming the global economy and business, and dedicated to helping our students understand and adapt to change. The Smith School is consistently ranked in the top 15 in the world for faculty research by Businessweek and Financial Times.
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Marketing Science to Publish New Article by Distinguished University Professor Roland Rust
Roland Rust, executive director of the CES and distinguished university professor, and distinguished CES faculty fellow Ming-Hui Huang, have published a new article, “The Service Revolution and the Transformation of Marketing Science”, in Marketing Science. The article discusses the relationship between the information and service revolutions and explains the reasons for service sector growth. To reach their conclusions, Professors Rust and Huang review and integrate information from the quantitative, information systems, and computer science literatures. To read the article, click here.