Robert H. Smith School of Business, University of Maryland

Session Schedule

Wednesday, July 12, 2006
	Arrive at the University of Maryland, College Park (UMD)	Marriott Inn & Conference Center
	Hotel Check-In & Registration	Marriott Inn & Conference Center
5:00 pm	Welcome Reception Roland Rust, University of Maryland - Consortium Co-Chair Gabe Biehal, University of Maryland - Consortium Co-Chair	Marriott Inn & Conference Center
6:30 pm	Robert H. Smith School of Business Welcome Howard Frank, Smith School of Business - Dean Consortium Objectives and Overview Roland Rust, University of Maryland - Consortium Co-Chair Gabe Biehal, University of Maryland - Consortium Co-Chair AMA Welcome Ken Evans, Missouri - AMA Academic Council Immediate past-president AMA Foundation Welcome Ken Bernhardt, Georgia State Sheth Foundation Welcome Jagdish Sheth, Emory Dinner Keynote Speakers Bill Longbrake, Vice Chair, Washington Mutual, Inc. Ron Gailey, Senior Vice President, Washington Mutual, Inc. Presentation: “Evolution of Customer-Value Centric Marketing at WaMu”	Marriott Inn & Conference Center
9:30 pm	Getting Acquainted Reception	Marriott Inn & Conference Center