Meet the Team

Smith MarComm’s creative team comes from a variety of fields and backgrounds. We are comprised of experienced professionals from the fields of marketing, graphic design, print and broadcast journalism, marketing analytics, media relations, photography, video production, web design and development.

We’re also a bit wacky – in a good way. Find out more about the team below.

Rebecca

Rebecca Winner

Executive Director

MBA, Robert H. Smith School of Business
University of Maryland

BA, Creative Writing and Literary and Cultural Studies
Carnegie Mellon University

As executive director, Rebecca directs the efforts of the marketing communications staff and provides strategic and creative direction to promote and advance the Smith School's brand with prospective students, alumni, donors and key stakeholders in the community, the country and around the world. She is an award-winning writer with more than 20 years of experience in communications for nonprofit organizations. Prior to joining the Smith School in 2004, she consulted as a proposal writer, producing successful grant proposals for national and local social service organizations. Rebecca is married and has two teenage daughters.

Rebecca’s most marked characteristic:

Will read anything with words on it.”

Alissa

Alissa Arford

Director of Online Strategy

MBA, Robert H. Smith School of Business
University of Maryland

BA, Journalism
University of Maryland

Alissa has worked in the Office of Marketing Communications since 2000. She was brought on to create the first comprehensive website for the Smith School and has since led the school through multiple website iterations and brand identities. Currently, she manages the school's award-winning online and social media marketing and communications efforts.  Before coming to Smith, she held various marketing and communications positions in non-profit associations and a publishing company. Alissa enjoys spending time with her two kids, writing for her Smith School blog (http://www.AlissaArford.com) and, of course, tweeting! (http://twitter.com/aarford)

What does Alissa consider the most overrated virtue?

“Tidiness.”

Chris

Chris Decker

Art Director

MA, Management (Marketing)
Regent University

BFA, Graphic Design
Old Dominion University

Chris brings over 17 years of experience in graphic design, art direction and marketing to the Smith School. He worked for publishing companies, advertising agencies, Internet startups and even a public transit organization before concentrating on higher education marketing. While serving for nearly 10 years as the art director at Regent University, Chris was an integral part of launching their start-up undergraduate and online programs, helping grow enrollment from 0 to over 2,000 in five years. As the senior project manager for Regent’s Office of Advancement, he was part of a team that saw charitable giving grow nearly 40 percent over six years. In his spare time Chris enjoys art, music and travel, especially exploring Maryland and D.C. with his wife Wendy.

What characteristic does Chris value most in friends?

“Loyalty.”

Ansa

Ansa French

Marketing Coordinator

BA, Media Arts and Design (Corporate Communication), Modern Foreign Languages (Spanish)
James Madison University

Ansa joined the Smith School as a marketing coordinator in January 2014. Prior to Smith, Ansa worked as a marketing coordinator for H&R Block in Honolulu, HI. She managed strategic planning and marketing for the district and island of Oahu as well as organized events and contests, and managed local print and radio advertising. She lives in Washington, D.C., with husband John where she enjoys lifting weights and cooking (but not at the same time).

Who are Ansa’s heroes in real life?

“It's between Gloria Steinem, Maya Angelou, and my mother. All three have paved the way for me to be who I am and where I am now.”

Carrie

Carrie Handwerker

Public Relations and Marketing Manager

BA, Journalism
University of Maryland

Carrie joined the Smith School's Office of Marketing Communications in 2006. She is part of the Media Relations team, which works to raise the profile of the Smith School in the news media. Carrie also manages the school’s partnerships with both the Washington Post’s Capital Business newspaper and Maryland Public Television. Prior to joining the Smith School, she worked as an editor at a daily business newspaper in Baltimore, Md. Carrie lives in Silver Spring, Md.

What or who is the greatest love of Carrie’s life?

Love of my life? This question is easy -- my boys: My husband, Harris, and my 2-year-old, Eli."

John

John Hetherington

Director of Advertising

MA, Communications Management
Towson University

BA, English Literature
University of Pennsylvania

John Hetherington brings a wealth of experience and a variety of skills to his role as associate director of marketing. In his more than 25 years in marketing communications, John has created and developed just about every type of collateral, from video and audio recordings to brochures and flyers. An astute tactician, John relishes the challenge of creating the right message and getting it to the right audience. He lives in Columbia, Md., with his wife Kate.

What makes John happy?

“That's actually a tough one, because I'm pretty happy usually. I'd say pay day.”

Daryl James

Director of Strategic Communications

Master of Mass Communication
Cronkite School of Journalism and Mass Communication
Arizona State University

BA, English Teaching and Journalism
Brigham Young University

As director of strategic communications, Daryl supervises internal communications, media relations and publications such as Smith Business Magazine and Research @ Smith. Prior to Smith, he worked at Thunderbird School of Global Management in Arizona. He also worked as a print journalist in Arizona and Idaho. Daryl is married with five children plus occasional exchange students (most recently from Brazil and Colombia). One time he ran a marathon just so he could say he did it in bios such as this.

Daryl's most memorable travel adventure?

"I will never forget my stay with an indigenous community in the Darién Rainforest of Panama. (Watch out for the bats in the rafters of the guest hut.)"

Millicent

Millicent Locke

Marketing Manager

BA, Radio, Television and Film
University of Maryland

Millicent came to Smith in 2005 following a career as an award-winning television producer/writer, working for networks and local affiliates including WUSA-TV, WJLA-TV, Black Entertainment Television (BET), Discovery Communications, and the Public Broadcasting Service (PBS). As a marketing manager, she oversees integrated marketing plans, writes and develops a variety of marketing materials, and manages event marketing. Millicent likes storytelling, visual communication and the creative process. She also does voice-over work, and has narrated several videos and podcasts for Smith. A native Washingtonian and proud Terp, Millicent enjoys music, classic movies, documentaries, good food, family, Apple products and a sense of humor.

Which living person does Millicent most admire?

“Archbishop Desmond Tutu for his activism against apartheid in South Africa and his defense of human rights everywhere.”

Greg

Greg Muraski

Media Relations Specialist

MPA
Columbus State University

BA, Journalism
University of Wisconsin-Whitewater

Since arriving in October 2011, Greg has brought over 20 years of experience to his media relations role. Greg began in small-market radio and newspaper-beat reporting through his undergraduate years. Upon graduating, he served as a staff writer for UWW's News and Public Affairs office, and eventually landed in Columbus State University's two-person PR shop, where he had a hand in the full spectrum of promotions work, from planning and executing events to publication design, writing, editing and media relations. Raised on a dairy farm near Green Bay, Wi., Greg has an obsession with the Packers that's thankfully tolerated every NFL season by his wife, April, and their daughters Faith and Tajmera.

What is Greg’s favorite quote or motto?

Where there is no vision, the people perish.” —Proverbs 29:18

Tony

Tony Richards

Photographer and Videographer

BS, Engineering
Georgia Tech

As the Smith School’s resident photographer and videographer, Tony stays busy documenting and promoting Smith events, programs, faculty and students. After working as an engineer at Ford for five years, Tony transitioned into a career in photography. He began in 2006 as a newspaper photographer for the Lansing State Journal in Michigan, covering government, business, sports and education. Tony resides in Silver Spring, Md., with his wife and two children.

Tony’s perfect day?

“My perfect day would start with brunch at Matchbox, going to a football game in the afternoon with my family and finishing the day with drinks and pizza at 2 Amys.”

Anitha Sharma

Web Designer and Developer

MS, Journalism
Quinnipiac University

BA, Communication & Computer Science

Anitha has been the web designer and developer for the Smith School since 2004. Before joining Smith, she ran a non-profit dance theater company and before that she worked as a computer programmer. Anitha lives in the Pacific Northwest and telecommutes to Smith. She paints in her spare time.

What’s Anitha’s favorite journey?

As far as I'm concerned, teleporters can't get here fast enough! At this point in my life, I don't want to savor the journey, bring on the destination!”

Jessica

Jessica Smith

Internal Communications Manager

BA, Journalism
University of Maryland

Jessica worked at her college newspaper, The Diamondback, all four years of college and interned at the Smith School during her senior year. Upon graduating, she joined the Marketing Communications team as a writer and editor. She recently took on the new role of internal communications manager within the department, where she is currently working on creating a Smith School intranet. Jessica is very creative and has been commissioned to make several spaces in Smith more beautiful and functional, including our suite’s conference room. She loves to craft and maintains her own craft blog: ASmithofAllTrades.com.

Jessica’s greatest fear?

“Cicadas!”

Amy

Amy Taylor

Marketing Manager

BA, English
University of Maryland

As a marketing manager, Amy takes on the management and copywriting of brochures, direct mail campaigns, e-mail campaigns, Web writing, large-scale event marketing and other creative assignments as they arise, including the management of the CEO @ Smith Speaker Series. Prior to working for the Smith School, Amy acted as proofreader for the Department of Electronic Publishing at T. Rowe Price, where she helped develop an internal style guide, creative videos, postcards, internal marketing campaigns, and postal regulations for collateral. A rabid Baltimore Ravens fan, Amy is insufferable between the months of September and February, especially if you happen to hail from Pittsburgh, Pa. She lives in Severna Park, Md., with her husband, Garey (a fellow Terp), their daughter, Catherine, and fluffy dog, Stover.

Who are Amy’s favorite writers?

“Jonathan Swift, Nuala NiDhomnaill, David Sedaris, and Tina Fey. I appreciate a healthy mix of crazy and brilliant.”