Office of Marketing Communications

Welcome to the Office of Marketing Communications (MarComm) at the Robert H. Smith School of Business. Our office serves as the strategic center for all top-level Smith School marketing and communications initiatives. We strive to effectively communicate and enhance our position and brand as a leader in global management education and research. We do this through an integrated marketing, communications and public relations program aligned with the strategic priorities of the Smith School. These priorities are captured in four Brand Pillars: World-Class Faculty and Research, Experiential/Reality-Based Learning, Entrepreneurial Spirit, and Community. Our brand pillars define and differentiate Smith as a school, and help us direct our resources to activities that promote and advance them. Learn more about our Brand Attributes and Pillars

We created this website to be a useful and informative resource for our colleagues and to enhance our client-partner relationships so that we can continue to create great work together – work that will effectively showcase the Smith School and its many offerings. 

We look forward to consulting and collaborating with you to develop a comprehensive marketing strategy supported by a full spectrum of creative services. 

MARCOMM PRIORITIES: 

  1. Degree and non-degree educational programs at the undergraduate, graduate and executive levels.
  2. Events deemed as “Key” or “Signature” by the dean of the business school. These events support Smith’s strategic priorities and are likely to be of greatest interest to the public at-large.
  3. Other events, programs, and initiatives that are significant revenue generators for the Smith School.

To learn about our process, visit About Smith MarComm

Have a question? See if we’ve already answered it in our FAQs

Questions, comments and feedback are always welcome in our MARCOMM IN BOX